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How to prove the value of your customer experience programs – actionable advice from CX expert Jim Tincher

Intercom

You’re in a budget meeting with the rest of the C-suite, prioritizing strategies for the year ahead, and you present a project you believe will significantly improve customer experience across the customer journey – maybe even improve CSAT or NPS by a couple of points. And so, CX programs often end up getting cut. Go on vacation.”