When is a Happy Hour, not a Happy Hour?
The Customer Service Blog
SEPTEMBER 20, 2023
As many readers will already know, when I’m not editing The Customer Service Blog, I also do university lecturing in the disciplines of Marketing, Management and Business Studies. One of my areas of expertise is pricing strategy, and how this can be used within marketing to maximise profitability. So I was very interested to read a recent media story about how the ‘Slug & Lettuce’ chain of pubs is going to charge different prices at different times, depending on how busy the pub is.
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