From Feature Factory to an Outcome-Driven Product Team

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Just about every organization is trying to make the shift from "output-focused" product teams (often known as "feature factories") to "outcome-focused" product teams focused on the actual value they can deliver to the business and its customers. And yet, most organizations remain stuck in a world of Gantt charts, long lists of features masquerading as "product strategy", and an unshakeable focus on deadlines and deliverables.

In this webinar, internationally recognized product leader Matt LeMay walks through the most common impediments to creating an outcome-focused product team and provides practical and actionable guidance for moving through them quickly and fearlessly. You'll learn:

How to think of outcomes and output as a system, not a zero-sum choice
Why getting more specific around outcomes can help create more flexibility around output
How the same product managers who often complain about working for a "feature factory" often perpetuate this very problem

September 13, 2022 at 12:30 pm PT, 3:30 pm ET, 8:30 pm BST

Brought to you by:

Matt LeMay - Product Coach and Consultant, Author of Product Management in Practice and Agile for Everybody

Matt LeMay is an internationally recognized expert on product management and Agile ways of working. He is the author of Agile for Everybody (O’Reilly Media, 2018) and Product Management in Practice (Second Edition O'Reilly Media, 2022), and has helped build and scale product management practices at companies ranging from early-stage startups to Fortune 500 enterprises. Matt is the creator of the One Page / One Hour Pledge, a commitment to minimize busywork and maximize collaboration that has been adopted by over 100 individuals and teams at Amazon, Walmart, CNN, BBVA, and more.

Matt is co-founder and partner at Sudden Compass, a consultancy that has helped organizations like Spotify, Clorox, Google, and Procter & Gamble put customer centricity into practice. In his work as a technology communicator, Matt has developed and led digital transformation and data strategy workshops for companies like GE, American Express, Pfizer, McCann, and Johnson & Johnson.

Previously, Matt worked as Senior Product Manager at music startup Songza (acquired by Google) and Head of Consumer Product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith. He lives in London, England, with his wife Joan.

Tech Customer Success