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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Customer experience spans many touchpoints and processes trying to fix everything at once can overwhelm the team and dilute resources. Modern platforms also enable real-time dashboards that visualize the customer journey showing touchpoint metrics and drop-off points which helps teams pinpoint where improvements are needed.

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Guest blog: 5 Customer Experience Trends for Financial Institutions in 2023

Comm100

In this article, we’ll share five customer experience trends that financial institutions should keep up with in 2023. 5 Customer Experience Trends of 2023 A strong customer experience is critical in helping financial institutions build lasting relationships with their customers, increase revenue, and stay ahead of the curve.

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Beyond Profit: The Ascendancy of Brand Purpose in B2B

ECXO

Infuse your purpose into every touchpoint – your brand identity, messaging and content, product and service delivery. Neither will work without the other. Your purpose should be the north star that guides your customers and employees experience. Let’s first look at your CX. Be consistent. Remember to first take a step back.

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Top 5 Higher Education Customer Service Trends for 2023

Comm100

In this article, we’ll be looking at the top higher education customer service trends 2023 and beyond to help prepare for the year ahead. Many higher education institutions have already found great success with chatbots, but in 2023 expect to see the adoption of automation to grow even further. Automation takes off.

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NPS Campaign Strategies Explained: Ongoing, Period-Based and Touchpoint-Based Surveys

Retently

For example, you can have Q1 NPS, Q2 NPS or November 2023 NPS campaigns. Lower Engagement With less frequent touchpoints, you might have lower engagement with your customers. Now, it’s time to explore touchpoint-based NPS campaigns, which offer a more transactional approach. Here’s the alternative they offer: 3.

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Product News – March 2023

Lumoa

Lumoa Product News for March 2023 ???? KPI widget now visible from Compare page The Compare page is our premier way to contrast different touchpoints and time periods in Lumoa. The post Product News – March 2023 appeared first on Lumoa. Hey everyone! Lovely seeing you again, back with more exciting Lumoa updates!

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The Ultimate Leadership Guide to Creating a Winning Customer-First Culture

C3Centricity

Research from Edelman’s 2023 Trust Barometer shows that 88% of consumers expect businesses to lead with integrity, especially during uncertain times. Leaders looking to build personalised experiences should aim to integrate insights across all customer touchpoints, not just in marketing. Source: Edelman. Source: Retail Dive.