Should You Include Customers with Complaints in NPS Campaigns?
Retently
AUGUST 2, 2024
Key Takeaways Including customers with unresolved complaints in NPS surveys can lead to skewed data, survey fatigue, and damaged customer relationships, impacting overall feedback reliability. Of course, it’s important to capture a wide range of customer experiences, but complaints bring their own set of challenges.
78 
Let's personalize your content