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Customers want to experience all the cool trends but also want their needs and expectations to be met. According to Salesforce Customer Engagement Research 2022 , 73% of customersexpect companies to understand their unique needs and expectations. It’s like they know us better than we know ourselves!
Customersexpect chatbots to help them with practical issues, such as getting a quick answer in an emergency or finding a human assistant. They can use surveys or communicate with customers to register complaints or wishes, thus helping capture the voice of the customer. . Florence, the AI-powered health assistant.
By gaining insights into customer behavior, preferences, and pain points, retailers can create personalized experiences, anticipate customer needs, and provide solutions that exceed their expectations. According to a study conducted by Salesforce , 76% of customersexpect companies to understand their needs and expectations.
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