How “The Great Compression” can lead to better retail CX
Zendesk
APRIL 7, 2021
put it during the National Retail Federation’s Big Show 2021, the antiseptic motions of customers and associates “became sterile for my health but deadly for my shopping experience.” Not just acceleration of adoption but a true compression—everything we expected to take until 2030 to accomplish happened in months last year.”.
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