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There are two popular methods for measuring customer experience: NetPromoterScore (NPS) and Customer Satisfaction (CSAT). While both methods are incredibly valuable when it comes to CX insights, CSAT may be the most appropriate for collecting specific and actionableinsights within your CX.
A coordinated approach ensures that the company mines actionableinsight from every point of the customer lifecycle, from the sales process through to back-end transactional pieces such as claims and problem resolution. Hall touts the comprehensive ActionManagement technology as the most vital piece of the VoC program.
Data Management. Other features : CX Strategy & Design, Survey & Data Collection, Action & CaseManagement, Dashboard & Reporting, Text & Advanced Analytics. It is an ideal tool for measuring and improving customer satisfaction and loyalty through NetPromoterScore surveys.
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