Remove Actionable Insights Remove Customer Feedback Remove Social Media
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The Hidden Flaws of NPS: Why Better New Alternatives Are Emerging for Your Business

eglobalis

Frustrations with NPS Oversimplification of Customer Sentiment NPS categorizes customers into promoters, passives, and detractors based on a single question. This binary approach fails to capture the nuanced emotions and motivations behind customer feedback, leading to a superficial understanding of customer experiences.

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May the Customer Experience (CX) Force be with you!

ECXO

Just like the diverse group of heroes banding together to overcome formidable obstacles, businesses must be prepared to listen to customer feedback, evolve their offerings, and address any issues that arise promptly. This enables a 360-degree view of the customer, allowing for hyper-personalized experiences.

CX 296
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

Insights from teams at firms like IBM, FedEx, and Target highlight trends and areas for improvement. Data Analytics : Processing vast amounts of information to uncover patterns and actionable insights. Real-Time Customer Data Platforms (CDPs) : Integrating data from various touchpoints to offer a unified view of the customer.

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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

Eleven Key Technologies Enhancing Customer Experience Marketing Automation Platforms Marketing automation tools like Marketo and HubSpot streamline repetitive marketing tasks such as email campaigns, social media posting, and lead nurturing.

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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

Insights from these teams at companies like Salesforce, DHL, and Walmart highlight trends and areas for improvement. Data analytics is critical for processing vast amounts of information to uncover patterns and actionable insights. Conduct comprehensive research to understand the full scope of the customer journey.

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Actionable Insights: What, Why and How

Lumoa

In this article, we cover what actionable insights are, why they’re important, how to collect the information you want and some tips on taking action. What are Actionable Insights? The actionable insight would be to change the design of the survey and rephrase/change the question.

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Growth vs. Customer Experience: A Dilemma?

ECXO

But meeting these expectations effectively requires companies to truly listen to their customersa fundamental pillar of excellent customer experience. 153 Listening to Customers: The Foundation of CX and Growth At the heart of exceptional CX lies the ability to listen and act on customer feedback.