Lead generation: What it is and how to master it
Zendesk
APRIL 16, 2021
Various advertising, marketing, and sales strategies can be used to spark interest and generate leads. So, if I’m selling a B2C product, I want my lead gen to be very social based—probably Instagram, Facebook, and (if I have the budget) ads. How to create lead gen forms that minimize friction. What is lead generation?
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