Retently

AUGUST 3, 2023

“Customers are no longer buying products and services– they are buying experiences delivered via the products and services.” – Gregory Yankelovich In a world where your potential competitors are just a click away, customer experience is the new marketing battleground.

Net Promoter Score 145

Net Promoter Score Customer Experience Social Media NPS 145

ClearAction

FEBRUARY 27, 2015

Customer Journey Mapping: Apply Insights Everywhere. Customer journey mapping is a big investment in most companies, and money is being left on the table. That's because there are many more applications for customer experience insights than first meets the eye. Value potential savings as strongly as potential revenue.

Customer Journey Map 118

Customer Journey Map Voice of the Customer Advertising/ Marketing VOC 118

1 to 1

JUNE 2, 2015

For instance, according to the 2015 State of Marketing study conducted by Salesforce which canvassed more than 5,000 global marketers, mobile marketing is just the fifth fast growing area where marketing spending will increase this year, behind social media advertising, marketing, and engagement.

Advertising/ Marketing 45

Advertising/ Marketing Social Media Customer Loyalty Customer Experience 45

Fonolo

JULY 5, 2023

The perception of quality will vary from customer to customer. The key is determining which factors your target customer base perceives as the most important. Remember that the customer experience doesn't end when you make the sale. Marketing allows you to influence how non-customers perceive your company too.

Social Media 104

Social Media Sports Customer Satisfaction Net Promoter Score 104

SurveySensum

SEPTEMBER 2, 2024

Audio Advertising Programmatic technologies are beginning to make inroads into the audio advertising industry, with voice assistants and smart speakers with built-in AI. According to Statista, ad spending in the Audio Advertising market worldwide is forecasted to reach US$40.38bn in 2024.

Artificial Intelligence 52

Artificial Intelligence Retail Gaming AI 52

PeopleMetrics

MAY 12, 2022

Your favorite restaurant, an eCommerce site you frequently buy from, a hotel that you've visited several times, a professional vendor that your business relies on—if it's easy, fast, and enjoyable to engage with them, they've almost certainly put careful thought into their customer experiences.

Customer Journey Map 62

Customer Journey Map Touchpoint Net Promoter Score B2C 62

Sprinklr

OCTOBER 12, 2021

When advertisers leverage Sprinklr, they can easily test and evolve their strategies in a controlled environment, and decrease the impact by iOS 14 or other industry changes.

CXM 72

CXM Social Media Social Listening Retail 72