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7 Reasons Why Customer Experience is the Next Competitive Battleground

Retently

Despite the empirical evidence, businesses often make the mistake of being too calculated and cautious when it comes to going above and beyond to make their customers happy. In this article, we’re going to explain seven strong reasons why customer experience matters and why it is the key competitive differentiator.

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Customer Perception: The Complete Guide

Fonolo

Hospitality firms (think Disney or Ritz-Carlton) are masters at turning mundane customer service encounters into memorable experiences that nurture customer loyalty. And if you want your employees to help you improve customer perception of your brand, you have to start with them.