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7 Reasons Why Customer Experience is the Next Competitive Battleground

Retently

Slowly, the flywheel effect of positive word-of-mouth marketing starts providing organic growth to your brand, and you see a huge jump in the number of active users without actually spending a dime on advertising/marketing. Improve Your Net Promoter Score Transactional interactions are no longer enough.

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Customer Perception: The Complete Guide

Fonolo

These are typically generational trends caused by new technology or information about a product. A negative turn in customer opinion may not destroy your business, but it will almost certainly lead to lost revenue, market share, and reputation. #cx Marketing allows you to influence how non-customers perceive your company too.