Steven Van Belleghem
FEBRUARY 17, 2021
It reminded me of a case from one of my customers, a wood production company: it scans the wood structure of a specific tree and then shows consumers what it will exactly look like on their floor, allowing them to pick out their preferred pattern and tree. Sometimes they can even influence our health.
Steven Van Belleghem
NOVEMBER 16, 2020
Orange has a Smart Agriculture vertical within its Smart Cities & Territories strategic program to become a Partner in the (Business) Life of farmers. In my book, The Offer You Can’t Refuse, I also talk about the OYCR for employees, which plays a crucial part in creating an OYCR for your customers.
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Kerry Bodine
FEBRUARY 6, 2021
Last year we developed journey maps for a mining company that produces fertilizer for agricultural crops. The customers I spoke to during the research process were nearly 100% white males from the midwestern United States — and representing these customers as anything else in the personas wouldn’t have been an accurate portrayal.
Steven Van Belleghem
NOVEMBER 14, 2018
But in retail, LiDAR is being deployed to understand the customer context – where the customer is looking, what parts of the packaging, etc. It’s fun to see how a technology that was invested for autonomous driving, is now used in an offline retail environment to better understand customer behavior.
Steven Van Belleghem
FEBRUARY 3, 2020
Deere & Company – you’ll probably be more familiar with their brand name John Deere – is a renowned American corporation that manufactures agricultural, construction, and forestry machinery. Using VR & AR for a better customer experience: Thyssenkrupp & Coca Cola. I love that. That’s it for now.
Qualtrics
MARCH 4, 2019
We sat down with Anahita Reilly, one of the first ever Chief Customer Officers in a government organization, to learn how she and the GSA approached a range of topics including how technology improves their customer experience, regulations influence innovation, and how to make sure the taxpayer always comes first.
SugarCRM
JUNE 1, 2023
Process optimization and customer experience (CX) go hand in hand, although not many seem fully aware. Elmeq Motion , on the other hand, has seen the immense potential of articulated processes and the delivery of extraordinary experiences to its customers. Download our Case Study and get more insights!
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