article thumbnail

How to Deliver a Customer-Friendly Vaccination Experience with Messaging

1 to 1

Everyone over age 16 in the United States as well as Puerto Rico and the District of Columbia is now eligible for a coronavirus vaccine. Yet for many, the vaccination experience journey is still broken and confusing.

article thumbnail

Crate & Barrel on experience gaps: why they occur and how to close them

Qualtrics

On the X4 Summit main stage, Sir Richard Branson told the story of how he started Virgin Atlantic after his flight to Puerto Rico was canceled. Annoyed by this inconvenience, he chartered a plane and offered to take other stranded passengers for a small fee.