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Cross-Tabulation: The Missing Link in Your Survey Analysis

SurveySensum

They want to compare customer satisfaction on two international routes: New York – Alaska (Route 1) and New York – Uganda (Route 2). Route 2 needs focused improvements to boost overall customer satisfaction. The takeaway? Improve Economy check-in efficiency with mobile check-in adoption.

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5 Reasons Why Social Media Is Critical for Great Customer Service

Win the Customer

Two things make customers share their experiences with a company: when their expectations are exceeded or if they are dissatisfied. With over 95% of consumers admitting that they are influenced by what other people say about brands on social media, shouldn’t you be focused on boosting customer satisfaction levels?

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In the Competitive Airline Industry, Best Practices in CX can be Transformational

Customer Bliss

Powers study, now in its 14th year, measures passenger satisfaction in nearly every step of the customer journey, based on performance in seven factors (in order of importance): cost & fees, in-flight services, aircraft, boarding/deplaning/baggage, flight crew, check-in, and reservation. A major increase in customer satisfaction.

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10 ways to keep delighting your customers when your budgets are under pressure

Steven Van Belleghem

Research by the University of Sydney, University of Florida, and Rutgers University uncovered that serendipity and seemingly random discoveries can play a huge role in customer satisfaction. Tesla, of course, is one of the Kings in CX, and this shows again how focused they are on what their customers really need.

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Chatbot Do’s and Don’ts – These Are the Best and Worst Chatbot Practices

Comm100

Check out how Alaska Air’s website chatbot, Jenn, masterfully handles ambiguity: Source: Alaska Air By responding to vague questions with multiple clickable solutions – and asking users to rephrase queries that the bot does not understand – Jenn manages to keep the conversation on track, and satisfy her users.

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How video surveys help you understand customers

Qualtrics

Why are customers feeling a particular way? How Alaska Airlines uses video surveys. To assess customer satisfaction, Alaska Airlines used Voxpopme’s video platform to ask their customers about what friendliness meant to them. On video, that’s easier to explain for many people. It delivers depth and emotion.

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7 Ways to Improve Customer Focus

Aquire

Use metrics for your customer focus objectives. Some common ones include customer satisfaction (CSAT) and net promoter score (NPS). Customer focus examples. He also explained the significance of having “co-op” in their brand, framing customers as business partners. Alaska Airlines.