Intercom, Inc.

DECEMBER 10, 2020

Few are better placed to explain the concept of customer success than Nick Mehta. As CEO of Gainsight , he has done more than most to popularize the category in the B2B SaaS world, and these efforts recently culminated in the company being acquired by Vista Equity Partners for $1.1 On the other hand, customer success is proactive.

B2B 223

B2B Outlook Sales Touchpoint 223

Gainsight

NOVEMBER 18, 2019

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months. More than a quarter of those surveyed are prioritizing CX before the year-end, largely because CX is set to become the most influential factor in customers’ minds as they sort through their options in saturated markets.

B2B 12

B2B CX NPS Net Promoter Score 12

TeamSupport

NOVEMBER 30, 2023

Although hiring staff can be costly, companies can’t afford to skip it if they are concerned about customer satisfaction. Case management continues to play a critical role in preserving customer relationships while also feeding the product development process.

Omnichannel 106

Omnichannel Customer Service Social Media B2B 106

Zendesk

MAY 11, 2022

From our CX Trends 2022 research, we learned that more than 70 percent of customers expect conversational experiences when engaging with a company, but also that businesses are trailing expectations, with less than 40 percent reporting they can allow a customer to reach out and respond whenever and wherever is convenient.

CRM 98

CRM B2C Compliance Customer Relationship 98

Qualtrics

JULY 18, 2019

The platform automatically creates tickets at the time of survey submission for immediate real-time customer contact. You’ll want to link to your case management system to track feedback all the way to a resolution. Don’t underestimate the power of a one-on-one conversation with a customer as a follow-up to feedback.

Close the Loop 49

Close the Loop Government Customer Feedback Construction 49

SugarCRM

OCTOBER 27, 2022

Many companies claimed to be customer-focused, but when the rubber met the road during the pandemic, they were ill-prepared. Today, with both consumers and B2B customers more dispersed, isolated, and fragmented than ever, being customer-led demonstrably matters. This is further accelerated by the consumerization of B2B.

E-commerce 26

E-commerce B2B CRM CX 26