Lumoa

FEBRUARY 9, 2023

Why is NPS ® going up or down? B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. With AI, you can get answers to most of your “why” questions.

Net Promoter Score 167

Net Promoter Score Customer Experience B2C Social Media 167

Retently

JULY 8, 2024

Popularly labeled as the “ultimate question”, the NPS® survey has made the long customer satisfaction surveys obsolete (for good!), From not providing actionable metrics to having high statistical variance, NPS has been criticized for painting an inaccurate picture of customer satisfaction.

Net Promoter Score 148

Net Promoter Score NPS Non-Profits Customer Satisfaction 148

Lumoa

APRIL 24, 2018

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. NPS is used by the biggest companies and leaders in its industries: from Apple to Airbnb, from Amazon to Tesla. At the same time, NPS is often a subject of critics and misunderstanding. That makes the NPS of NPS 32.

NPS 126

NPS CX Net Promoter Score Close the Loop 126

Lumoa

MARCH 20, 2018

Why is NPS ® going up or down? B2B customer experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. So let’s start! Why are your customers turning away from you?

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107

SurveySensum

DECEMBER 18, 2024

NPS aims to unravel customers sentiments. But how can you know if it is a good or bad NPS score ? But for that, we must first understand what NPS is and how NPS is calculated. This is the foundational NPS formula. Now, the NPS score can be anywhere between -100 and +100. What Qualifies as a Good NPS Score?

Net Promoter Score 52

Net Promoter Score NPS Actionable Insights Non-Profits 52

SurveySensum

APRIL 7, 2025

SurveyMonkey Pricing Alternative: SurveySensum SurveySensum is a customer experience management platform that enables users to create, launch, and analyze effective surveys across industries like B2B, NBFC, automotive, retail, SaaS, etc. Build and launch NPS, CSAT, and other surveys without any hassle. Source: G2 , Sep 11, 2023 3.

Text Analytics 52

Text Analytics Actionable Insights AI NPS 52

Retently

JANUARY 13, 2019

Net Promoter Score® (NPS®) is usually correlated with a business’ growth potential – and for good reason. However, it’s important to understand that there’s more to an NPS campaign than the score itself. Don’t worry, though – we’ve got you covered with useful tips on how to analyze the survey data from your NPS campaigns.

NPS 72

NPS Net Promoter Score Sentiment Analysis Customer Satisfaction 72

SurveySensum

NOVEMBER 6, 2023

They both launched NPS surveys to assess and enhance overall satisfaction and loyalty. They both conducted similar NPS surveys, launched simultaneously, and analyzed the data using robust NPS software. They both conducted similar NPS surveys, launched simultaneously, and analyzed the data using robust NPS software.

NPS 52

NPS Close the Loop Text Analytics Customer Satisfaction 52

SurveySensum

AUGUST 21, 2023

That’s why understanding the importance of customer retention and implementing effective B2B SaaS customer retention strategies are crucial. 10 Practical B2B SaaS Customer Retention Strategies Here are the 10 practical strategies for retaining your existing customers in the B2B SaaS customer journey.

Customer Retention 52

Customer Retention B2B Close the Loop NPS 52

Gainsight

NOVEMBER 18, 2019

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months. Of the B2B companies that are fine-tuning their CX strategy , they are said to have strong revenue growth and ROI, reporting more than a 2x return on their investment. B2B CX: Beyond customer surveys.

B2B 12

B2B CX NPS Net Promoter Score 12

SurveySensum

SEPTEMBER 7, 2023

But more often than not, businesses make this common mistake while sending an NPS survey. The success of the NPS survey majorly depends on timing. Also, sending the right type of NPS survey at the right time matters a lot. Well, there are two types of NPS surveys – relationship NPS surveys and transactional NPS surveys.

NPS 52

NPS Net Promoter Score Close the Loop B2B 52

Gainsight

NOVEMBER 18, 2019

Over the past few months, I’ve spoken to 50+ customer experience (CX) professionals at business-to-business (B2B) software firms and we’ve been having that feeling a lot. We’re all thinking the same thing: if we’re going to improve the B2B experience, we’re going to need to explore B2B specific best practices. Read the article.

B2B 9

B2B Customer Experience B2C Close the Loop 9

SurveySensum

AUGUST 3, 2023

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. This is where B2B SaaS feedback software comes to the rescue! So, without further ado, let’s explore the top 10 B2B SaaS feedback software options that can revolutionize the way you do business!

B2B 52

B2B Text Analytics NPS Net Promoter Score 52

Waypoint Group

MAY 28, 2015

Unfortunately for B2B companies, getting a boost in sales doesn’t come from a Tonight Show debut or a Colbert Bump, like it would for artists or public figures. If you’re a B2B marketer, you may attempt to make a viral video, or better yet, use a strategic account based approach to engage with prospects. ABMgmt Click To Tweet.

B2B 56

B2B Close the Loop NPS Customer Feedback 56

SurveySensum

NOVEMBER 24, 2021

6-steps to efficiently analyze your NPS program. How to communicate with your customers in B2B and B2C? If you have landed here, I am sure you already know what NPS aka net promoter score is. But NPS is not just a score to increase, it is a system that helps you identify the gaps in your customer experience.

NPS 52

NPS Net Promoter Score Sentiment Analysis B2C 52

SurveySensum

JULY 21, 2023

That’s why here in this blog we will talk about the top 11 B2B customer retention strategies. Top 11 B2B Customer Retention Strategies Here are the 11 best practices you can use to boost customer retention in your business. You should also consider the immense benefits of incorporating a loyalty program into your B2B strategy.

Customer Retention 52

Customer Retention B2B Net Promoter Score Touchpoint 52

PeopleMetrics

MAY 4, 2020

Recover alerts can be triggered off NPS, a specific question asking if there was a problem, or any other question where a negative response means the customer had a poor experience. For B2B companies, every recover alert should include a follow-up — no exceptions! Does Closing the Loop Pay? Did their NPS score rise?

Close the Loop 77

Close the Loop VOC CEM Business Administration 77

SurveySensum

DECEMBER 22, 2023

During the call, the agent asked for a 5-star rating in the NPS survey, explaining that it impacted his monthly review and incentive. Unfortunately, this is not an isolated case of NPS gaming. While your NPS score will be high, this only gives you a false sense of growth and even damage your brand’s reputation.

NPS 52

NPS Gaming Education Customer Satisfaction 52

SurveySensum

JANUARY 16, 2025

While Qualtrics is noted for its predictive analytics and advanced surveys, SurveyMonkey is known for its user-friendly drag-and-drop user interface and automated NPS calculation. The solution works best for industries like Education, Healthcare software, Technology, Retail , Financial Services, B2B, Travel, Hospitality, etc.

Sentiment Analysis 52

Sentiment Analysis NPS AI Text Analytics 52

SurveySensum

AUGUST 8, 2023

According to a Microsoft Dynamics 365 State of Global Customer Service Report , 95% of consumers consider good B2B customer service essential for earning loyalty. So, let’s explore how you can leverage customer insights to improve B2B Customer Service. What is B2B customer service? That’s right! The main goal?

B2B 52

B2B Customer Service Touchpoint Customer Feedback 52

Gainsight

SEPTEMBER 14, 2020

Introducing: CX Center for B2B Customer Feedback. Act: You’re closing the loop by engaging with customers and proactively mitigating risk or creating advocates. It brings together multiple customer sentiment channels, allowing you to close the loop more effectively and get deeper insights.

CX 52

CX Close the Loop Customer Experience NPS 52

Gainsight

JANUARY 20, 2021

Whether the situation calls for NPS, CES, CSAT, a multiple-choice question, or a custom question, you can build the right survey for the task in Gainsight’s Survey feature. For more on best practices on when to ask the right questions, check out the following: Survey and NPS Best Practices. CX Center is our command center for B2B CX.

Close the Loop 59

Close the Loop NPS CX Construction 59

Confirmit

MAY 29, 2018

What Is Net Promoter Score (NPS®)? The Net Promoter Score, or NPS®, enables organizations to get a clear vision of the health of their customers’ loyalty. Why is NPS® Important? How Does Net Promoter Score (NPS®) Work? How to Calculate the Net Promoter Score (NPS®)?

Net Promoter Score 40

Net Promoter Score NPS Close the Loop Customer Loyalty 40

SurveySensum

FEBRUARY 3, 2022

Ask the right questions: Many brands ask an NPS question immediately after onboarding them. Customer Insights and NPS Analysis Enthusiast, Andrew Maher shares, “Minimizing survey fatigue as much as possible is important for me. It’s not possible to close the loop with everyone. ? Why would they recommend you?

B2C 72

B2C Close the Loop CX NPS 72

SurveySensum

NOVEMBER 22, 2021

Closed-loop Feedback: A Comprehensive Guide. What does closed-loop feedback or closing the loop really mean? Why should you close the feedback loop? How to Close the Loop? Types of Closed-Loop Feedback. Inner Customer Feedback Loop. How to Close the Loop?

Close the Loop 52

Close the Loop B2C B2B Customer Feedback 52

Waypoint Group

DECEMBER 3, 2015

New research by Accenture Strategy has recently come out about B2B firms and how they perform from a CX perspective. Only 32 percent of those surveyed say they have the resources, skills, and tools they need to provide the experiences B2B customers require.

B2B 40

B2B Customer Experience B2C Close the Loop 40

Lumoa

MARCH 20, 2018

Why is NPS ® going up or down? B2B customer experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. So let’s start! Why are your customers turning away from you?

Net Promoter Score 60

Net Promoter Score Customer Experience CEM B2C 60

Waypoint Group

JULY 24, 2015

As we have coached B2B clients in measuring customer experience over the years, we naturally get lots of questions about which questions to ask on a questionnaire and how to interpret the data. Or just calculate an NPS so you can brag to the boss? What are your goals for conducting this feedback process?

Net Promoter Score 40

Net Promoter Score Close the Loop NPS B2B 40

Retently

DECEMBER 4, 2019

Detractors are the survey respondents that score you from 0 to 6 on the NPS® scale. There are several customer satisfaction metrics that you can use to identify your Detractors, the top two being – Customer Satisfaction Surveys (CSAT) and Net Promoter Score (NPS) surveys. NPS vs CSAT bucket analogy. NPS Survey Example.

Net Promoter Score 94

Net Promoter Score NPS Social Media Start-ups 94

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. On the positive side, managers are typically engaged in closing the loop with dissatisfied survey participants.

VOC 62

VOC B2B Close the Loop Non-Profits 62

SugarCRM

DECEMBER 2, 2021

B2B sales leads usually cost an organization between $50 to $500, depending on your industry and business model. B2B prospects usually research products and services over some time. Close the Loop to Calculate the ROI of Marketing Campaign Expenses by Linking Leads to Opportunities .

Sales 55

Sales Net Promoter Score Close the Loop CRM 55

Qualtrics

AUGUST 22, 2019

How do I deliver a great business-to-business (B2B) customer experience (CX)? This is a question we increasingly hear leaders from B2B organizations asking. By 2020, Accenture Interactive predicts digital CX will be the main differentiator for B2B companies. CX in B2B is a different ball game than B2C.

B2B 29

B2B CX B2C Close the Loop 29

SurveySensum

AUGUST 31, 2023

7 SaaS customer satisfaction surveys Relationship NPS Subscription Cancellation Survey Onboarding Feedback Feature Satisfaction Survey Product Experience Survey App Store Survey Customer Support Conclusion 7 SaaS Customer Satisfaction Surveys Here are the 7 types of customer satisfaction surveys that you can launch in your SaaS business.

Customer Satisfaction 52

Customer Satisfaction Close the Loop NPS Customer Retention 52

Waypoint Group

DECEMBER 3, 2015

B2B customers are rarely ever 1 person. This simple statement actually explains a world of customer experience complexities and implications for how a B2B company should measure their CX. And because we ourselves are consumers first, it’s easier to fall into the trap of using B2C techniques and methodologies to do B2B CX work.

Gaming 40

Gaming CX B2B B2C 40

SurveySensum

OCTOBER 20, 2023

Why is a Product Feedback Loop Important? How to Build the Product Feedback Loop: Four stages Collect Feedback Analyze the Gathered Feedback Incorporate Feedback into Product Strategy Take Follow-Up and Close the Loop Best Practices for Building and Managing a Product Feedback Loop Conclusion What is a Product Feedback Loop?

Close the Loop 52

Close the Loop Social Media Text Analytics Customer Retention 52

SurveySensum

FEBRUARY 11, 2022

Closing the loop. Since closing the loop is very important, their team helps you with how to analyze the gathered feedback, understand the customer issues from the core, communicate with the customer that you are working on their feedback to resolve their complaints, and actually fix the problem with the relevant teams.

Close the Loop 52

Close the Loop Touchpoint NPS Customer Feedback 52

Waypoint Group

AUGUST 1, 2018

Attitudinal (heartfelt) loyalty, which must be the mainstay of B2B companies because. The “customer” for most B2B providers is really a Buying Committee — a collection of people with differing roles/persona (decision makers, budget holders, business influencers, architects/designers, program and project managers, end users, etc.).

Net Promoter Score 56

Net Promoter Score Close the Loop Key Driver Analysis NPS 56