eglobalis

MARCH 13, 2025

How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. At the same time, B2B customer expectations have risen.

CX 235

CX CX Transformation B2B B2C 235

ECXO

OCTOBER 27, 2024

How Customer Success Metrics Are Reshaping the Subscription Economy Introduction The subscription economy has redefined the way businesses operate, moving from one-time purchases to continuous customer relationships.

Customer Satisfaction 332

Customer Satisfaction Customer Relationship CX Customer Loyalty 332

eglobalis

AUGUST 1, 2023

How to use emotional design in CX to escape the B2B commodity trap , customer experience, product experience The post How to use emotional design in CX to escape the B2B commodity trap appeared first on Eglobalis.

B2B 340

B2B CX Customer Experience Customer Relationship 340

eglobalis

DECEMBER 4, 2024

Assertions that advancements in artificial intelligence (AI) and automation will replace human-led CX strategies overlook the complexity of customer relationships, the role of cultural nuances, and the limitations of technology in addressing human-centric needs across both B2B and B2C environments.

B2B 419

B2B Artificial Intelligence AI CX 419

eglobalis

JULY 2, 2024

Widely adopted across industries, NPS has faced increasing scrutiny for its limitations in offering a complete view of the customer experience. This article delves into these critiques, exploring how NPS fares across diverse business landscapes—both in B2B and B2C environments. Choose what matches your organization.

NPS 456

NPS Customer Feedback Net Promoter Score B2C 456

eglobalis

AUGUST 19, 2024

While NPS provides a quick snapshot of customer sentiment, it often oversimplifies complex customer relationships, leading to frustration among businesses seeking deeper insights. We’ll also highlight real-world cases where companies have moved away from NPS in both B2B and B2C contexts. Eglobalis, [link].

NPS 440

NPS Net Promoter Score VOC Actionable Insights 440

ECXO

JULY 22, 2024

Unlocking B2B Success: The Essential Role of Onboarding, Design, and Customer Experience In the competitive world of B2B software and services, the trifecta of effective onboarding, innovative design, and exceptional customer experience is pivotal for driving adoption and fostering long-term customer relationships.

B2B 207

B2B Customer Experience Customer Loyalty Gaming 207

ECXO

AUGUST 12, 2024

This article explores the top MarTech solutions that are revolutionizing CX, the challenges the industry faces, and how these technologies are being leveraged across different global markets to drive B2B success. Become a member now: [link] Global Impact of MarTech on B2B CX Created by DALL-E with all rights reserved to ECXO.org.

Customer Experience 366

Customer Experience Social Media Predictive Analytics Machine Learning 366

eglobalis

JULY 31, 2024

We will also explore the unique challenges faced by the CX industry and how specific MarTech solutions can benefit B2B customers, with a global focus. These engines analyse customer behaviour, preferences, and purchase history to provide a more relevant and customized experience.

Customer Experience 430

Customer Experience Social Media Predictive Analytics AI 430

eglobalis

OCTOBER 9, 2024

When customers provide feedback, especially in the B2B space, the temptation is often to take their requests at face value and immediately begin development. After all, customer-centric businesses thrive on understanding and addressing their customers’ needs.

Customer Feedback 513

Customer Feedback Compliance Innovation B2B 513

ECXO

JULY 10, 2024

Gartner predicts that over 75% of organizations will move away from using NPS as a primary metric for customer service and support by 2025. The simplicity of NPS fails to capture the complexities of customer relationships and experiences, which are vital for improving satisfaction.

Sentiment Analysis 374

Sentiment Analysis Customer Feedback NPS Net Promoter Score 374

ECXO

MAY 14, 2024

The Evolution of Business Relationships: Not B2B nor B2C, but H2H In the ever-evolving world of business, a new paradigm is emerging that transcends traditional models and approaches to commerce, which I am a big defender of. Social media platforms offer a space for authentic storytelling and community building.

B2C 156

B2C B2B Artificial Intelligence Non-Profits 156

eglobalis

SEPTEMBER 5, 2024

The Power of Combining CS and CX Metrics: A Personal Perspective From my experience working with technology companies—especially in B2B settings—the benefits of combining Customer Success and Customer Experience metrics are immense. Time to Value (TTV) The time it takes for customers to realize value from a product.

Net Promoter Score 424

Net Promoter Score CX NPS VOC 424

TeamSupport

MARCH 27, 2020

Sure, many professionals do, but their dissatisfaction is because the home office lifestyle inhibits their ability to meet face-to-face with customers. These in person interactions are the foundation of many excellent customer relationships, and it can sometimes be a challenge to build or sustain relationships without them.

Customer Relationship 80

Customer Relationship B2B Sports Start-ups 80

Retently

MAY 9, 2024

Boosting your B2B customer retention rates is incredibly important for nurturing a sustainable business. It’s a thrill to land a new customer, no doubt. Many companies get caught in this cycle because they prioritize new customer acquisition so heavily that they overlook how many customers they’re losing along the way.

Customer Retention 119

Customer Retention B2B Non-Profits Customer Acquisition 119

Customer Think

AUGUST 30, 2023

Our focus in B2B is on how we design experiences that plug into positive emotions to build credibility, trust, loyalty and high lifetime value. We’ve known for years that emotion has an out-sized influence on buying decisions and customer relationships. It’s storytelling that brings out the emotions that motivates a customer.

B2B 123

B2B CX Customer Relationship Customer Loyalty 123

TeamSupport

SEPTEMBER 29, 2020

They sat down with TeamSupport co-founder and COO Eric Harrington to talk about customer support in the time of COVID and building strong customer relationships. CIO Review: In your interactions with customers, what sense do you get of the challenges they face now in the CRM space and how is TeamSupport?

Customer Relationship 89

Customer Relationship B2B CRM Compliance 89

ECXO

SEPTEMBER 30, 2023

Together, we’re not just celebrating CX Day, but creating a culture where exceptional experiences in both B2B and B2C as H2H are at the heart of everything we do. Discover the power of a customer-centric culture for sustainable business success. Learn how empathy can drive better customer relationships.

CX 296

CX B2C Innovation B2B 296

Totango

JULY 1, 2022

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. First, we’ll discuss what customer loyalty is. What Is Customer Loyalty?

Customer Loyalty 114

Customer Loyalty Business Growth B2B Net Promoter Score 114

eglobalis

AUGUST 13, 2024

The company is also a significant player in the B2B sector, providing solutions in areas like semiconductor manufacturing, display technology, and enterprise IT services. However, Samsung’s influence extends far beyond consumer electronics. Samsung is renowned for its flexibility in integration.

CX 509

CX Innovation Manufacturing Technology 509

Retently

SEPTEMBER 3, 2024

Now, let’s explore the types of surveys we’ve leveraged over time to make informed decisions and strengthen customer relationships. Turning Feedback into Success With Retently Over the years, we’ve realized that customer feedback is more than just data, it’s the core of meaningful actions and lasting success.

B2B 152

B2B NPS Start-ups Actionable Insights 152

ECXO

AUGUST 12, 2024

Overcoming Key Challenges Developing technology solutions that are easily adoptable is vital for success in both B2B and B2C markets. This approach underscores the importance of clear communication and understanding how each interaction can impact a user’s financial decisions, customer relationships, and overall satisfaction.

CX 395

CX E-commerce Legal B2C 395

Zendesk

MARCH 17, 2022

The good news is that with smart investing and a firm handle on customer relations, you can do both. What is customer relations? The importance and benefits of customer relations. Who is responsible for building and maintaining customer relationships? How to build and improve customer relationships.

Customer Relationship 98

Customer Relationship Sales CRM Customer Service 98

TeamSupport

FEBRUARY 7, 2021

It’s an essential component of the company business plan, but what is a B2B Buyer Persona, and why is it an important component of your company? What are B2B Buyer Personas? While that may sound time-consuming and potentially expensive market research, a B2B Buyer Personas are a potential customer rather than actual people.

B2B 97

B2B Machine Learning Customer Satisfaction Customer Relationship 97

eglobalis

JULY 25, 2024

A significant portion of European and UK influencers and educators in CX have not directly implemented or transformed CX in B2B or B2C environments. Many self-proclaimed experts achieve their status through certification programs and isolated successes, but this can sometimes mislead their followers and customers.

Customer Experience 490

Customer Experience Innovation CX Omnichannel 490

Zendesk

AUGUST 24, 2021

It’s a common myth that B2B companies aren’t as focused on customer service as their B2C counterparts. According to an Accenture report , over 90 percent of B2B leaders believe that providing a great customer experience is the key to reaching their company’s goals. How B2B and B2C customer service differs.

B2B 98

B2B Customer Service B2C Finance 98

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee. Know your user.

B2C 118

B2C B2B Social Media Start-ups 118

Retently

AUGUST 5, 2024

Welcome to The Ultimate Guide to the Best B2B NPS Software of 2024 ! If you’re looking to boost your customer satisfaction and drive business growth, you’ve come to the right place. So, let us guide you through the best B2B NPS software options of 2024. B2B mid-market businesses need advanced features and scalability.

NPS 100

NPS B2B Net Promoter Score Actionable Insights 100

TeamSupport

JULY 13, 2023

And the B2B customer support industry is no exception to this transformative force. In our realm, businesses are looking to use AI technology to improve their operations, provide exceptional service, and increase customer support efficiency. Keep an eye out for this feature release from TeamSupport and the ones to follow.

B2B 98

B2B AI Sentiment Analysis Customer Satisfaction 98

eglobalis

JUNE 27, 2024

This strategy should encapsulate everything from understanding customer behaviors and preferences to aligning internal processes and cultures around those insights. However, while easy to write about, it is much harder to implement in both B2B and B2C contexts. Article authored by Ricardo Saltz Gulko.

Customer Experience 455

Customer Experience VOC Net Promoter Score Government 455

Zendesk

NOVEMBER 23, 2021

Even though most of us hear ‘sales’ and jump to the image of an individual buyer in a store, it turns out that the majority of sales money doesn’t come from customers but from other businesses. In fact, B2B sales are projected to bring in approximately three times the revenue of B2C sales by 2023. What are B2B sales?

B2B 98

B2B Sales B2C Social Media 98

Totango

MAY 17, 2022

Wondering what is the best CRM for B2B sales? We’ll walk you through what customer relationship management B2B software is, what its benefits are, and a list of the top CRM companies, including the outstanding features and best uses for each. Use this guide to help you find the best B2B CRM for your business.

B2B 85

B2B Sales CRM Artificial Intelligence 85

ECXO

JULY 29, 2024

This strategy should include a thorough understanding of customer behaviors and preferences, aligning internal processes and culture with these insights. While it’s easy to discuss these concepts, implementing them effectively in both B2B and B2C contexts poses significant challenges. Article authored by Ricardo Saltz Gulko.

Customer Experience 380

Customer Experience Net Promoter Score VOC Government 380

TeamSupport

JUNE 23, 2020

How well do you really know your customers? It’s the question we asked in Part 1 of this blog series and answered with why it’s important in maintaining and growing your B2B (business-to-business) customer relationships. But what about prospective, or future, customers? Yes, it absolutely is. I recognize you.

B2B 98

B2B Sports Social Media Healthcare 98

TeamSupport

AUGUST 26, 2020

In Part 1 of this blog series on how to use reports from your B2B customer support software solution to interpret key data and implement strategies as a result. Next, we explore how to use reporting to determine how happy your customers are and what to do if they’re not.

B2B 98

B2B Net Promoter Score NPS Customer Satisfaction 98

Kerry Bodine

JANUARY 30, 2021

Here’s the problem: Individual B2B customers tend to have strong personal connections to one ( maaaybe two) people in the organizations they do business with. That might be an account manager, customer success manager — or, as in my case, a payroll specialist. Please share in the comments below.

B2B 90

B2B Customer Experience Healthcare CRM 90

TeamSupport

SEPTEMBER 16, 2020

In Part 1 and Part 2 of this blog series based on the whitepaper co-produced by ServiceXRG and TeamSupport, we introduced the concept of how to position the investment in customer support as a strategic value aligned to current business practices and target outcomes, and about the evolving role of B2B customer support.

B2B 89

B2B Customer Retention Technology Technology 89