eglobalis

MARCH 30, 2025

For years, metrics such as the limited Net Promoter Score (NPS) and customer satisfaction (CSAT) surveys have been the backbone of CX perceived measurements along some other metrics and data. However, organizations across high-tech, telecom, utilities, and finance sectors are finding these methods increasingly limited.

AI 320

AI CX Sentiment Analysis Predictive Analytics 320

Retently

JULY 16, 2024

Most companies focus on continuously improving their customer satisfaction, and tracking Net Promoter Score is an important step in building a culture of Customer Success. Over the years, Net Promoter Score has proven to be a key customer satisfaction metric. This volatility can lead to several issues.

Net Promoter Score 148

Net Promoter Score NPS Customer Satisfaction B2C 148

Retently

AUGUST 23, 2023

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. While it’s true that B2B companies typically have fewer customers than B2C companies, there’s a flip side to this coin.

Net Promoter Score 147

Net Promoter Score B2B B2C NPS 147

Retently

OCTOBER 16, 2023

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

Net Promoter Score 141

Net Promoter Score NPS Customer Satisfaction Start-ups 141

eglobalis

MARCH 13, 2025

How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. At the same time, B2B customer expectations have risen.

CX 234

CX CX Transformation B2B B2C 234

SurveySensum

DECEMBER 18, 2024

NPS aims to unravel customers sentiments. You can receive a score of 35 or 50 or 63 which determines how happy or unhappy your customers are. But how can you know if it is a good or bad NPS score ? But for that, we must first understand what NPS is and how NPS is calculated. Scroll down and find out.

Net Promoter Score 52

Net Promoter Score NPS Actionable Insights Non-Profits 52

ECXO

JULY 10, 2024

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis Introduction The Net Promoter Score (NPS) has long been a widely used metric for assessing customer loyalty, satisfaction, and the potential for customer churn as a relationship and transactional metric.

Sentiment Analysis 374

Sentiment Analysis Customer Feedback NPS Net Promoter Score 374

Retently

APRIL 11, 2023

A thriving company hinges on happy customers and one of the most reliable ways to gauge their satisfaction is through a consistent NPS process. As your customers grow, their needs change In B2B, customers rarely remain constant. Satisfied customers translate into growth through word of mouth.

Net Promoter Score 156

Net Promoter Score NPS Customer Satisfaction Customer Feedback 156

eglobalis

SEPTEMBER 5, 2024

The Power of Combining CS and CX Metrics: A Personal Perspective From my experience working with technology companies—especially in B2B settings—the benefits of combining Customer Success and Customer Experience metrics are immense. Net Promoter Score (NPS) Measures customer loyalty by asking how likely customers are to recommend the product.

Net Promoter Score 422

Net Promoter Score CX NPS VOC 422

Retently

DECEMBER 21, 2022

Here’s an interesting question for B2B companies that use Net Promoter Score to get feedback from their clients: Scenario : You run a B2B company that sells software. Should you ask your key contact to complete your NPS survey, or should you send it to every user that engages with your product?

Net Promoter Score 146

Net Promoter Score B2B NPS Engineering 146

Retently

AUGUST 29, 2022

One of the most common questions we receive, as an NPS®-focused software business, is how Net Promoter Score® differs from the type of data you can extract by studying people’s reactions on social media platforms like Facebook, Twitter and Instagram. NPS Measures Customer Satisfaction, Not Public Opinion.

Social Media 155

Social Media NPS Net Promoter Score Customer Satisfaction 155

ECXO

AUGUST 19, 2024

Metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) are commonly used. North America IBM (USA) : IBM uses A/B testing to enhance enterprise software solutions, aligning products with B2B customer needs.

Customer Experience 369

Customer Experience Customer Journey Map Net Promoter Score B2B 369

ECXO

DECEMBER 4, 2024

Software Adoption and Utilization: Customer success in SaaS B2B companies revolves around driving software adoption, ensuring users understand the value proposition, and maximizing the utilization of the software to achieve their desired outcomes. A high churn rate can be an indicator of customer dissatisfaction or a lack of perceived value.

Manufacturing 156

Manufacturing Customer Satisfaction Net Promoter Score B2B 156

eglobalis

JUNE 27, 2024

However, while easy to write about, it is much harder to implement in both B2B and B2C contexts. This involves setting up multiple feedback channels such as customer surveys, social media listening, direct customer interviews, and net promoter scores (NPS) to capture ongoing customer sentiment and insights.

Customer Experience 453

Customer Experience VOC Net Promoter Score Government 453

ECXO

MARCH 21, 2023

A customer-centric culture must ensure that every interaction between the customer and the organisation is tailored to the customer’s individual preferences, culture and needs –(on B2C 100% and on B2B too.) Just in B2B, the challenges are greater to achieve great experiences, but data analytics definitely helps.

Customer Experience Maturity Model 295

Customer Experience Maturity Model B2B CX Customer Experience 295

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. What is the Net Promoter Score Question?

Net Promoter Score 103

Net Promoter Score NPS Customer Loyalty Customer Satisfaction 103

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. What is the Net Promoter Score Question?

Net Promoter Score 102

Net Promoter Score NPS Customer Loyalty Customer Satisfaction 102

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. What is the Net Promoter Score Question?

Net Promoter Score 100

Net Promoter Score NPS Customer Loyalty Customer Satisfaction 100

Retently

AUGUST 20, 2024

As a Customer Success Manager, Net Promoter Score ® is the most important metric you have access to for retaining customers. Smart growth hackers like Sachin Rekhi (former Director of Product Management at LinkedIn) have made NPS a key part of their retention and growth strategies. It also affects your users.

Net Promoter Score 78

Net Promoter Score NPS Social Media Customer Acquisition 78

ECXO

JULY 29, 2024

While it’s easy to discuss these concepts, implementing them effectively in both B2B and B2C contexts poses significant challenges. Net Promoter Score (NPS) : Measures customer loyalty by asking how likely customers are to recommend your company to others.

Customer Experience 380

Customer Experience Net Promoter Score VOC Government 380

Retently

AUGUST 5, 2024

Welcome to The Ultimate Guide to the Best B2B NPS Software of 2024 ! Let’s dive in and understand why NPS (Net Promoter Score) is such a big deal and how the right software can make all the difference. We know that choosing the right NPS software can be overwhelming, with so many options out there.

NPS 100

NPS B2B Net Promoter Score Actionable Insights 100

SurveySensum

DECEMBER 4, 2024

This is where Net Promoter Score comes into play. Using NPS in finance industry can get to the heart of why customers would or wouldn’t recommend them to others. In this guide, we’re going to take a deep dive into why NPS in banking industry is so important, how to work it out, how to use it to get better, and more.

NPS 52

NPS Net Promoter Score Close the Loop Customer Loyalty 52

Retently

MAY 25, 2022

While many people think of Net Promoter Score® surveys as revolving around a simple 0 to 10 rating scale, the reality is that there are two sides to NPS® — the quantitative (the rating) and the qualitative side (the feedback). Sounds familiar? Your Customers Aren’t Used to Personalized Communication.

NPS 132

NPS Net Promoter Score Start-ups Close the Loop 132

Retently

NOVEMBER 27, 2023

Let’s explore the advantages of outsourcing your NPS process in order to help you make an informed decision for your business strategy. Outsourcing NPS programs will allow refocusing on important business activities without sacrificing quality or service in the back-office.

NPS 143

NPS Net Promoter Score Customer Feedback Social Media 143

Lumoa

FEBRUARY 9, 2023

Why is NPS ® going up or down? B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. With AI, you can get answers to most of your “why” questions.

Net Promoter Score 167

Net Promoter Score Customer Experience B2C Social Media 167

Retently

MARCH 14, 2023

Product reviews and Net Promoter Score (NPS) surveys are commonly used to measure customer experience and collect zero-party data. Consider this, there are 1,796 review tools available in the Shopify marketplace, as opposed to only 33 for NPS software. Quite a difference, wouldn’t you say? So, let’s get started.

NPS 135

NPS Net Promoter Score Customer Satisfaction Customer Feedback 135

Lumoa

AUGUST 10, 2018

Lumoa's State of Customer Experience in 2018 revealed that 65% of companies measure the Net Promoter Score (NPS). That made NPS the most widely used metric both B2B and B2C. Discover the recent benchmarks, case-studies and tips dedicated to help you launch a successful NPS strategy.

Net Promoter Score 60

Net Promoter Score NPS B2C B2B 60

Lumoa

AUGUST 10, 2018

Lumoa's State of Customer Experience in 2018 revealed that 65% of companies measure the Net Promoter Score (NPS). That made NPS the most widely used metric both B2B and B2C. Discover the recent benchmarks, case-studies and tips dedicated to help you launch a successful NPS strategy.

Net Promoter Score 60

Net Promoter Score NPS B2C B2B 60

ClientSuccess

MAY 17, 2022

Whether you are brand new to the customer success scene or have been a customer success professional for years, one metric of success has been on your radar since day one: Net Promoter Score. NPS is a great way to measure customer satisfaction, customer willingness to be part of marketing efforts, and growth potential.

Net Promoter Score 52

Net Promoter Score NPS Customer Satisfaction B2B 52

Retently

MARCH 11, 2025

Data drives their decisions by monitoring NPS, CSAT, CES, and return trends, they identify pain points and push for actionable improvements. Step 1: Reviewing Key KPIs (CSAT, NPS, CES, and More) CX isnt just about gut feelings its about data-driven decisions. NPS (Net Promoter Score) : Would you recommend us?

CX 115

CX Customer Experience Net Promoter Score NPS 115

Beyond Philosophy

NOVEMBER 10, 2014

A Global Shipping company increased its Net Promoter Score (NPS) by 40% points over 30 months. The company linked every 4% points improvement of their NPS score to 1% improvement in shipping volume, thus increasing volume by 10%. A B2B Telecom reduced costs by 36% and increased revenues by 7%.

Net Promoter Score 164

Net Promoter Score Customer Experience CEM NPS 164

Retently

JULY 8, 2024

Over the last decade, Net Promoter Score® has gradually become the new standard for measuring customer loyalty and satisfaction, not just for startups but for businesses around the world. Popularly labeled as the “ultimate question”, the NPS® survey has made the long customer satisfaction surveys obsolete (for good!),

Net Promoter Score 148

Net Promoter Score NPS Non-Profits Customer Satisfaction 148

Totango

JULY 1, 2022

For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. First, we’ll discuss what customer loyalty is.

Customer Loyalty 114

Customer Loyalty Business Growth B2B Net Promoter Score 114

InteractionMetrics

DECEMBER 1, 2023

Looking to hire a Net Promoter Score company? Most Net Promoter Score companies will offer to send your NPS survey, but that’s the easy part. Furthermore, it’s about employing NPS strategically as part of a total customer program.

Net Promoter Score 52

Net Promoter Score NPS Touchpoint Manufacturing 52

eglobalis

OCTOBER 1, 2024

Take, for instance, a company that uses Net Promoter Score (NPS) as a shared KPI across all departments. This transformation enabled Tata Communications to strengthen its position as a global leader in digital infrastructure services, providing seamless experiences for its global B2B customers. The result?

CX 443

CX Finance Customer Journey Map Innovation 443

TeamSupport

JULY 8, 2020

The right B2B customer support software means never having to say goodbye. When you implement a B2B customer support software like TeamSupport, you can measure how happy or frustrated your customers might be and take proactive steps with customers who might be in danger of leaving. It’s worse if you didn’t see it coming.

B2B 86

B2B Net Promoter Score Sentiment Analysis NPS 86

Beyond Philosophy

APRIL 18, 2016

One of the many ways these biases manifest is in our responses to psychometric tools like ability tests, personality questionnaires, and even responses on Net Promoter Score (NPS) inquiries. Net Promoter Score (NPS) is used to determine how likely you are to recommend a product or service to one of your friends or family.

Net Promoter Score 112

Net Promoter Score NPS CEM B2B 112