SurveySensum

DECEMBER 2, 2024

While Confirmit (now Forsta) may be popular, it’s often cited as complex and costly, which limits the ability of many brands to be as adaptable as they need to be in response to changing customer expectations. Users can customize surveys tailored to their branding needs with extensive options.

Sentiment Analysis 52

Sentiment Analysis Start-ups AI Customer Feedback 52

Lumoa

MARCH 20, 2018

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. So let’s start!

Net Promoter Score 60

Net Promoter Score Customer Experience CEM B2C 60

Retently

MARCH 14, 2023

NPS surveys focus on existing customers who have already purchased and used the product to measure their loyalty and satisfaction with the brand, including customer service, UI/UX, operations, etc. Timing Product reviews are gathered after a customer purchases and engages with the product.

NPS 135

NPS Net Promoter Score Customer Satisfaction Customer Feedback 135

Zendesk

OCTOBER 20, 2023

Managers, supervisors, and team leads use the plan to oversee the success of customer service strategies, find areas of improvement, and ensure that teams follow the guidelines and procedures. You must define how you will gather feedback so you can better understand the needs and pain points of customers.

Customer Service 52

Customer Service Customer Journey Map B2C B2B 52

PeopleMetrics

FEBRUARY 25, 2022

Define the specific experiences, touchpoints, or "moments of truth" in your customer journey that you want to learn more about and improve. Measure your performance using customer surveys. What do customers think about the current state of the experience or touchpoint? Voice of Customer (VoC) or customer listening.

CX 71

CX Net Promoter Score Customer Experience Touchpoint 71

Lumoa

OCTOBER 31, 2018

As more industries continue to be disrupted by smaller, more agile, niche specialists who are better able to meet the needs and expectations of customers, larger, legacy businesses are at serious risk of losing relevance with their customers and potentially ceasing to exist. Customers want unique, special and innovative.

CX 60

CX Customer Experience Machine Learning Artificial Intelligence 60

SurveySensum

NOVEMBER 9, 2023

Forecast staffing needs At any given moment, your organization should know what the customer expects and what they need. Workforce management is reliant on having the right number of people tackling customer requests. Based on how people perform in the company, you can offer them real-time feedback that will help them improve.

CX 52

CX Customer Experience AI Artificial Intelligence 52

Waypoint Group

JUNE 7, 2018

To achieve this, many companies start with “mapping the customer journey” in order to understand the complete set of processes that customers go through to be able to fully use (“adopt”) the product. If yes, are they sufficient to meet customers’ expectations? Or are you just hitting them with automated emails?

B2B 40

B2B VOC B2C Start-ups 40

eglobalis

AUGUST 19, 2024

We’ll also highlight real-world cases where companies have moved away from NPS in both B2B and B2C contexts. Frustrations with NPS Oversimplification of Customer Sentiment NPS categorizes customers into promoters, passives, and detractors based on a single question. This is the final part of my trilogy about NPS.

NPS 438

NPS Net Promoter Score VOC Actionable Insights 438

Qualtrics

APRIL 14, 2021

A quick search for successful CX examples will no doubt throw up case study after case study from iconic B2C companies like American Express , Under Armour , and BMW. At the core, there are some similarities between B2C and B2B businesses — you rely on customers, and for them the experiences you deliver are everything.

B2B 26

B2B Close the Loop CX B2C 26