eglobalis

AUGUST 19, 2024

While NPS provides a quick snapshot of customer sentiment, it often oversimplifies complex customer relationships, leading to frustration among businesses seeking deeper insights. We’ll also highlight real-world cases where companies have moved away from NPS in both B2B and B2C contexts. Eglobalis, [link].

NPS 308

NPS Net Promoter Score VOC Actionable Insights 308

ECXO

JULY 29, 2024

This strategy should include a thorough understanding of customer behaviors and preferences, aligning internal processes and culture with these insights. While it’s easy to discuss these concepts, implementing them effectively in both B2B and B2C contexts poses significant challenges. Article authored by Ricardo Saltz Gulko.

Customer Experience 372

Customer Experience Net Promoter Score VOC Scorecard 372

eglobalis

JUNE 27, 2024

This strategy should encapsulate everything from understanding customer behaviors and preferences to aligning internal processes and cultures around those insights. However, while easy to write about, it is much harder to implement in both B2B and B2C contexts. Customer surveys remain fundamental for gathering direct feedback.

Customer Experience 369

Customer Experience Net Promoter Score VOC Government 369

Lumoa

FEBRUARY 9, 2023

Whether you’re new to customer experience or seeking inspiration, this guide serves as your ultimate resource for exploring and delving deeper into this exciting field. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Onboarding Onboarding is familiarizing a new customer with the service.

Net Promoter Score 167

Net Promoter Score Customer Experience B2C Social Media 167

Zendesk

OCTOBER 20, 2023

Businesses of any size, type, or industry can use a customer service plan to improve their customer experience. Startups use customer service plans to establish a foundation for building customer relationships and loyalty from day one. Here are examples of what a B2B and B2C customer service plan might look like.

Customer Service 52

Customer Service Customer Journey Map B2C B2B 52

Aquire

AUGUST 12, 2021

LinkedIn is often a favorite for B2B companies, whereas B2C companies tend towards Facebook, Twitter, and Instagram. Sephora offers multiple options to customers through Facebook Messenger. 3) Customer surveys. Surveys offer you the opportunity to shed light into what your customers think. Image source.

Social Media 98

Social Media Retail Customer Survey Entertainment 98

Zendesk

FEBRUARY 7, 2024

One thing’s for sure: Win-back campaigns are a proven strategy to reactivate a customer relationship. While businesses should prioritize customer retention to catch disengaged customers before they churn, successful win-back campaigns can be an essential safety net to recapture some lost revenue.

E-commerce 52

E-commerce Start-ups Omnichannel CX 52