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It’s not about software or a number – if you focus only on the NPS score you will never deliver the game-changing customer experience. Recognise your business is about the customer and not you. Technology advances will continue to inspire new innovations in customer experience. CX is a tough business.
Retail’s Big Show brings together change-makers and leaders from around the globe to showcase the latest innovations and illuminate trends. Phygital has many benefits for a business, such as: Boosting Net Promoter Scores® (NPS) : Customers feel more satisfied due to the hyper-personalized experience.
Much of the improvement has been driven by advancements in product innovation and digital technology. Customers want unique, special and innovative. It’s not about software or a number – if you focus only on the NPS score you will never deliver the game-changing customer experience. CX is a tough business.
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