Remove Business Administration Remove Machine Learning Remove Voice of the Customer
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Lesson #8: VoC Is Not The Same Thing As Market Research, But They're Converging

PeopleMetrics

However, market research and Voice of the Customer (VoC) are not the same. Market Research vs. Voice of the Customer (VoC). Communication is one-way—customers are asked what they think about a certain issue, but there is no further communication beyond that. Voice of the Customer. Let me explain.

VOC 226
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5 Strategies for CX Excellence

PeopleMetrics

His company offers CEM software with advanced machine learning solutions and hands-on analytical support to help companies make sense of their CX data. in Business Administration with a specialization in marketing science from Temple University in Philadelphia. Sean holds a Ph.D.

CX 163
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Lesson #7: CX Is NOT The Same As Customer Service. Know The Difference.

PeopleMetrics

Customer service is part of the overall customer experience, not the entire customer experience. It is vital to understand the difference between CX and CS as you implement Voice of the Customer (VoC). Customer experience is the sum of all experiences, interactions, or touchpoints a customer has with a company.

CEM 117
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Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is

PeopleMetrics

His company offers CEM software with advanced machine learning solutions and hands-on analytical support to help companies make sense of their CX data. in Business Administration with a specialization in marketing science from Temple University in Philadelphia. Sean holds a Ph.D.

VOC 210
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A Bonus Recommendation for Reopening Your VoC Program

PeopleMetrics

His company offers CEM software with advanced machine learning solutions and hands-on analytical support to help companies make sense of their CX data. in Business Administration with a specialization in marketing science from Temple University in Philadelphia. Sean holds a Ph.D.

VOC 71
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Introducing CX Secrets with Sean McDade

PeopleMetrics

The structure The book will be written in a really accessible lesson format, with 40 quick lessons about how to create a super effective Voice of the Customer program. His company offers CEM software with advanced machine learning solutions and hands-on analytical support to help companies make sense of their CX data.

CX 70
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How to Write a Really Bad Survey

PeopleMetrics

His company offers CEM software with advanced machine learning solutions and hands-on analytical support to help companies make sense of their CX data. in Business Administration with a specialization in marketing science from Temple University in Philadelphia. Sean holds a Ph.D.