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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

Procter & Gamble learned the lesson that getting the habit wrong could mean the difference between fail and success of a product launch. When launching Febreeze initially they targeted people with odour problems at their homes.

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Customer Experience Articles

ClearAction

Customer Experience Articles. Customer experience articles. Tools, techniques, and case studies catalyze your customer experience management success. Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs.

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Why Men & Women Remember Things Differently

Beyond Philosophy

The Peak End Rule is that people judge their experience by how they felt at its most intense moment and the end of it, and they forget the other parts over time. If you enjoyed this post, you might be interested in the following blogs: Why Your Memory Matters More Than Your Experience. Please click here to learn more.

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