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It’s a continuous conversation where companies, like maestros, listen to the orchestra of customervoices and orchestrate a symphony of action, communication, and, ultimately, satisfaction. The new treats became instant bestsellers, driving sales and customer engagement.
However, many CX professionals struggle to convince their executive leadership to prioritize and take action toward becoming a truly customer-centricorganization. I believe some of this is because there is so much emphasis on customer feedback metrics that we lose sight of the forest for the trees!
The best customer-centricorganizations start at the top. CX and company leaders must model the importance of customer-centricity and let it trickle down to employees. Some ways to improve your customer service include: Offer multiple channels for support. Close the loop with customers.
This would much depend on what you are after: a statistically significant NPS to benchmark and report on or running a continuous voice of the customer program. Measuring your NPS: The easiest way is to survey enough customers to get an NPS that is statistically significant.
Depending on your Customer Lifetime Value (CLV), this can be a complete game changer. You can set up real-time alerts that go to the appropriate person in your company who is responsible for following up with the customer and “closing the loop.” This activity alone with make your company 10x more customer-centric.
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