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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

These are opportunities where exceptional experience can strongly influence a customers loyalty and spend. By using data (such as customer feedback scores, churn analysis, and revenue by touchpoint) and customer journey mapping insights, leaders can pinpoint which areas will deliver the greatest impact if improved.

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Your 2022 Customer Experience Plan: Strategies, Videos, & Resources

Experience Investigators

You asked your frontline teams, like customer service agents and customer success managers, about what they were hearing directly from customers. Article] Use SMIRC Goals to Define Customer Experience Outcomes. You leveraged customer journey mapping and invited various leaders to participate. .

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3 Customer Experience Ideas for 2022

Experience Investigators

What can we predict about the supply chain, high-stress customer situations, or what moments are most important in the customer’s journey? Using techniques like root cause analysis and customer journey mapping can help leaders really understand and prepare. Make 2022 the year you close the loop.

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How Customer Listening Assessments Create Better CX

Experience Investigators

Eventually, the results of the assessment should lead to even more specific outcomes, including: Thoughtfully designing where and how to request customer feedback based on their overall journey. Closing the loop with customers in a consistent way. Ensuring feedback requested is tied to actions and outcomes.

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Improving your Voice of the Customer listening posts? Ask these questions

Experience Investigators

Ask: What are the key moments along the journey where customers want to give us feedback? This is where a customer journey map can come in really handy! Related Article: Why Journey Map? How will you close the loop with the customer? 3 Problems They can Solve.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

By leveraging customer experience design, businesses can create customer experiences that drive customer loyalty and business growth. The surveys are usually sent to customers shortly after an interaction with a company is complete, for example, after a customer has contacted customer support.

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Customer Interviews for CX: How to Conduct Interviews & How They Can Make a Difference

Experience Investigators

Yet how often do we, as CX leaders, really just focus on listening to customers in authentic, low-tech ways? Customer interviews can be a key step in: Customer Journey Mapping. Building Customer Personas. Diving deeper into an identified problem or customer challenge.