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Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

Introduction As companies mature, they face increasingly complex decisions about how to handle customer complaints and negative feedback on social media. Studies by Forrester reveal that unaddressed complaints on social media can increase customer churn by up to 15%.

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5 Tips for a Great Social Media Customer Service Strategy

Fonolo

If social media part is not part of your contact center’s customer service vision , you’re missing out on valuable business opportunities, like: . If social media part is not part of your contact center’s customer service vision , you’re missing out on valuable business opportunities, like: . promoting sales; .

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The Tale of Apex Gadgets: A Cautionary Tale of Ignoring Customer Experience

ECXO

Meanwhile, negative reviews flooded social media and online marketplaces. Action: Create multiple channels for feedback (surveys, social media, support tickets) and set up a system to analyze and act on it. Close the loop by informing customers about how their feedback led to changes.

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Seven Useful Tips from Experts to “Close the Loop” Customer Feedback

SurveySensum

Responding to feedback with an appropriate solution and closing the ticket is what we call to close the loop feedback. Closing the loop with customer feedback doesn’t need to be difficult at all. . One dissatisfied customer could spread bad reviews online to 100 or more customers on social media.

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How Customer Listening Assessments Create Better CX

Experience Investigators

Meanwhile, Malik from the Social Media Response team is doing his best to reply to customers who say they’ve complained about this issue before — even though he doesn’t know what the root cause of the issue might be — and Padma from Customer Success doesn’t have any visibility into what customers are saying at all.

CX 131
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Lesson #16 Revisited: Do You Need a Survey Tool or a True VoC Partner?

PeopleMetrics

What AI Is Changing in VoC As I have covered in previous blog posts , AI is undoubtedly reshaping VoC in several ways: Automating feedback collection across surveys, call transcripts, social media, and chat interactions Predicting trends by analyzing patterns in customer sentiment and behavior Prioritizing issues by identifying whats most likely to (..)

VOC 62
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Are You There, Company? It's Me, Your Customer.

PeopleMetrics

Making a point to come back to “close the loop” with your customers can reap greater rewards than you might think. Closing the loop with your customer means going a step beyond just gathering and analyzing survey response data. It is their responsibility to then “close the loop” by contacting the customer.