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Also, there are reports that between 80-85% of information a business uses is in unstructured form. Businesses must do something with this unstructureddata to use it in some purposeful way. This unsolicited feedback data can come from three places. According to the report, only 14% are successful with their VoC.
Analysis takes many forms because there will be many different types of data to make sense of. You''ll need a way to crosstab, predict, identify key drivers, and prioritize improvements with survey data; mine and analyze your unstructureddata; and track, review, and prioritize social media inputs and influencers.
Leverage state-of-the-art artificial intelligence techniques to uncover new insights from the wealth of structured and unstructureddata. Quickly close the loop with individual dissatisfied customers leveraging powerful Action Management or orchestrate and monitor larger, more strategic action initiatives with Action Planner.
Confirmit Horizons™ Version 24 is the latest release of our award-winning software for Voice of the Customer, Voice of the Employee, and Market Research programs. Leverage state-of-the-art artificial intelligence techniques to uncover new insights from the wealth of structured and unstructureddata.
A VOC tool is software that allows you to collect feedback and generate in-depth analysis reports from unstructureddata. The ultimate aim of using it is to derive insights, make data-driven business decisions, and create exceptional customer experiences. . Closing the loop. Cons: Messy consumer data aggregation.
Close the loop with individual or group of customers to respond to their feedback. Take action, at a tactical and strategic level, in order to use the Voice of the Customer to make improvements. Voice of the Employee. Voice of the Market. Voice of the Business.
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