The 23 Keys to Creating Raving Fans Part 2
C3Centricity
AUGUST 2, 2021
The relationship will not deepen, and in fact might eventually be terminated. Quality is an ante to play the game. Pre-sale, it is important to reduce or minimize the risk factor so the customer is more likely to buy. If the supplier continually breaks promises they have made, there is no trust. Make it easy to resolve.
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