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Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest

eglobalis

Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest Last week, we had the amazing event in Atlanta, CRM Playaz IRL 2025 , hosted by the venerable “Godfather of CRM” Paul Greenberg and Brent Leary , an incredible team working together.

CRM 195
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Unicorns Dependency in CX – Here Is How You Avoid This “Trap”

ECXO

This makes them extremely effective in customer-facing roles, where time is of the essence. This can be a huge asset in customer service, where issues need to be resolved quickly to maintain satisfaction. Unicorns Bring a Personal Touch These rare employees know how to connect with customers on a personal level.

CX 334
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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Similarly, regular cross-functional workshops can be beneficial for identifying and addressing pain points in the customer journey that may require multi-departmental efforts to resolve. In B2B settings, leveraging technology in this way supports a culture that prioritizes deep customer relationships and a commitment to service.

CX 494
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leveraging Technology and Data for CX Smart use of technology and data is a powerful enabler of better B2B customer experiences. Most B2B companies have vast amounts of customer data spread across CRM systems, support ticket databases, ERP platforms, websites, and more. Technology can assist with global scaling as well.

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B2B CX – Strategy & Business Alignment

ECXO

Action Point: Develop a CX scorecard that combines customer experience data with financial KPIs. Step 5: Build Cross-Functional Alignment and Collaboration CX is not just a function of customer service it spans marketing, sales, product, IT, and operations.

B2B 255
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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

This model processes multiple data types, including text, code, and images, to deliver customized services such as coding assistance for developers and document summarization for corporate users. Solution: AI-powered CDPs like Oracle CX Unity and Salesforce Einstein unify customer data from multiple sources (e.g.,

B2B 337
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Why live chat isn’t just for customer service anymore

Intercom, Inc.

Thanks to intelligent automations such as conversation routing, CRM integrations and chatbots, live chat is on the cusp of being the most efficient way to capture and convert leads. Check out our free guide: The post Why live chat isn’t just for customer service anymore appeared first on Inside Intercom.