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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

A large enterprise client requested deeper integration with their proprietary CRM system. Introducing features without considering these risks can lead to significant legal and operational issues. Salesforce (United States) Salesforce frequently receives requests for new integrations and customization features from its B2B clients.

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2020 Customer Experience: 20 Wishes

ClearAction

It’s a new decade that will be characterized differently by social, economic, technology, legal and competitive forces. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc.

CXM 120
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2020s Customer Value: 20 Wishes

ClearAction

It’s a new decade that will be characterized differently by social, economic, technology, legal and competitive forces. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc.

CXM 90
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The Future of Customer Experience Calls Urgently for a Significant Shift

ClearAction

That’s exciting, yet the future of customer experience management (CXM) is calling out for significant shifts beyond the trends and forces in technology, socio-economics and competitive environments. Here’s why: CXM Status Quo. Clearly, the CXM status quo is likely necessary but certainly insufficient.

CXM 63