ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Lynn Hunsaker. Originally published on CustomerThink.

CRM 66

CRM CEM Non-Profits Customer Experience 66

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Lynn Hunsaker. Originally published on CustomerThink.

CRM 59

CRM CEM Non-Profits Customer Experience 59

Callminer

SEPTEMBER 23, 2020

Use lead-centric data mining tools to boost outbound results by providing much-needed context for calls. You can keep track of disparate channels of communication and feed it all into your CRM for easy referencing.” Individuals are more likely to answer recognizable or local numbers instead of random, unknown ones.”

Contact Center 182

Contact Center Social Media Sales Voice of the Customer 182

Callminer

AUGUST 6, 2019

Make sure any call center software you consider is capable of integrating with your CRM, social networking tools, helpdesk software and even marketing tools. New analytics tools also help businesses data-mine social media for signs of potential customer issues before phones start ringing. Be mindful of integrations.

Contact Center 140

Contact Center VOC Social Media Artificial Intelligence 140

Taylor Reach Group

JULY 17, 2017

In an early attempt to provide more targeted and personalized experiences for consumers, companies would invest in data mining programs that promised a competitive advantage. However, their ability to maximize insights from big data was only marginally successful; unfortunately, there were not enough hamsters to turn the wheel.

Machine Learning 251

Machine Learning Customer Experience Artificial Intelligence E-commerce 251

SugarCRM

JUNE 22, 2023

IoT and CRM: Better Together IoT is the connection of devices via the internet, while CRM is the collection of customer data through data mining with the purpose of providing useful insight into customer behavior for marketing and sales purposes.

Manufacturing 26

Manufacturing CRM Data Mining Omnichannel 26

Taylor Reach Group

MAY 30, 2017

Business rules tied to applications, and informed by big data and data mining, can drive proactive interactions with or without an agent involved. . Of course, it took about 20 years for CRM to become an overnight success.

Contact Center 71

Contact Center Artificial Intelligence Customer Journey Map AI 71