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Leading indicators are identified by conducting (1) keydriveranalysis (also known as correlation analysis) with your index (e.g. Relevance means each functional area readily recognizes VoC as useful to their specific role. Vital means each role appreciates VoC as an instrumental guide to their job performance.
Are they talking about system integration, such as integration with your CRM or Customer Success platform? When your company closes a deal there are undoubtedly multiple stakeholders involved… how do you keep your CRM database up to date such that you are getting feedback from the right people?
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