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B2B CX – Strategy & Business Alignment

ECXO

Action Point: Develop a CX scorecard that combines customer experience data with financial KPIs. Example: Implementing a Customer Data Platform (CDP) can consolidate insights from CRM, support tickets, and customer feedback , creating a 360-degree customer view.

B2B 310
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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

This process involves leveraging a range of solutions, including Customer Relationship Management (CRM) systems, Voice of Customer (VOC) programs, Customer Data Platforms (CDPs), real-time analytics systems, and other tools to track customer interactions and glean insights.

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Designing Intelligent CX: A Practical Roadmap for Agentic AI Deployment

eglobalis

That means integrating CRM, ERP, ticketing, product, and communication platforms. Practical Tip : Use structured briefing materials like AI adoption scorecards or readiness assessments to communicate effectively with executive stakeholders. Identify gaps in CRM, ERP, ticketing, and data warehouse systems.

AI 248
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

This process involves leveraging a range of solutions, including Customer Relationship Management (CRM) systems, Voice of Customer (VOC) programs, Customer Data Platforms (CDPs), real-time analytics systems, and other tools to track customer interactions and glean insights.

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Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis

ECXO

Implementing Effective Customer Feedback Strategies To utilize these metrics effectively, companies must define clear metrics, data sources, scorecards, and KPIs aligned with strategic goals. CRM Integration : Correlating feedback with customer profiles for deeper insights.

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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

Implementing Effective Customer Feedback Strategies To effectively utilize these metrics, companies must define clear metrics, measures, data sources, scorecards, and KPIs aligned with strategic goals. CRM Integration : Correlate feedback data with customer profiles and transaction history for deeper insights into behavior and preferences.

NPS 483
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Implementing a balanced scorecard to measure agent and contact center performance

DMG Consulting

Question: We’re implementing a balanced scorecard to measure agent and contact center performance. What categories should we evaluate?