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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leadership Commitment and Vision Leading a customer experience transformation starts at the top. For example, a company might aim to increase customer retention by a certain percentage, to drive up cross-sell revenue, or to reduce service costs by improving first-contact resolution.

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Turning the Tables: Why a Proactive Sales Process is the Ultimate Customer Experience Hack

ECXO

Instead of following up promptly with tailored information, the sales rep waits days before sending a generic email. Timely follow-ups: Sales teams check in with prospects and existing customers regularlynot to sell, but to offer value. Use Data to Anticipate Customer Needs Proactive sales start with understanding your customers.

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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

Successful execution ensures that the company lives up to its promises, thereby fostering trust and loyalty among customers. Companies like Siemens and Samsung start by selecting key divisions in different countries to pilot their strategies. Companies like IKEA, Samsung, Software AG, and Toyota exemplify this principle.

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How to provide great social media customer service on Instagram

Zendesk

In the last few years, Instagram has really grown up. The brainchild of Facebook originally hit the social media scene in 2010 as a quirky platform to share photos. Today, Instagram has grown to be one of the most popular social media platforms, with 1 billion active users a month.

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25 Call Center Technology Trends to Watch in 2021

Callminer

A new need for more adaptive service options, including improved omnichannel customer experience, has shown up as a strong trend with few signs of letting up. People are seeking support on social media more than ever. This applies to both e-commerce sites and social media business pages.”

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CRM buying guide

Zendesk

All that constant communication is made possible in part by Customer Relationship Management (CRM) technology. Sales reps use CRM systems to capture every interaction, keep contact info up to date, and manage accounts of all sizes. We’ve created a CRM buying guide that covers the following key factors: Table of contents.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

We’ll start by breaking your marketing stack down into three key stages: Stage 1: Attract. But lead generation starts with traffic and this is what our first collection of tools will be taking care of. Buffer – social media publishing. They don’t want to have to fill out forms and wait for lengthy follow-ups.