CX Accelerator

AUGUST 19, 2019

what’s required is something that will break down the walls of the CX department allowing everyone in the business to see how the organisation is performing relative to customer expectations and its targets. And this is both as a whole, as well as within specific departments responsible for different parts of the customer journey.

CX 182

CX Customer Journey Map Touchpoint VOC 182

Intercom

JANUARY 20, 2025

The quality of your customer service either builds and reinforces crucial trust, or severely undermines it if issues are not resolved satisfactorily. Meeting those customer expectations at scale, while also adhering to strict regulatory requirements, demands the very best technology.

Customer Service 91

Customer Service Compliance AI Education 91

SugarCRM

OCTOBER 4, 2022

But while we may be talking about a cybersecurity company, the main topic on Bret’s mind was customer experience and building a customer acquisition strategy. It All Starts with Putting The Customer First. You Just Can’t Go Wrong With Customer-Centric Processes. “If Want to Hit Your Growth Targets?

Customer Acquisition 49

Customer Acquisition Innovation Start-ups Customer-Centric Organization 49

Intercom, Inc.

JANUARY 25, 2023

Product-led growth is a capital-efficient way to deliver a better experience through your product and also drive customer acquisition, onboarding, adoption, and expansion. It’s a full customer lifecycle strategy – it’s not just customer acquisition or freemium, for example. And guess what?

B2B 118

B2B Customer Acquisition Start-ups Sales 118

ECXO

SEPTEMBER 30, 2024

This misalignment can cause friction, as sales may push for immediate solutions that internal teams are not ready to deliver, leading to rushed or incomplete customer offerings. Their success is typically measured in terms of deals closed, customer acquisition rates, and sales growth.

Sales 156

Sales Customer Experience Innovation Customer Feedback 156

PeopleMetrics

APRIL 17, 2015

The Economics of Customer Experience. Do you know your customer acquisition cost (CAC)? Simply put, getting new customers is expensive. When customers (or prospects) call your support number, how long are they on hold? What are your customers’ expectations for phone calls? Live chats?

Customer Experience 108

Customer Experience CX Social Media Customer Acquisition 108

Retently

NOVEMBER 27, 2024

Focus on building long-term relationships through customer loyalty programs, social media engagement, and influencer collaborations to keep customers coming back. Regularly analyze and adapt your strategies to stay ahead of the competition and meet evolving customer expectations. Ecommerce success isn’t static.

Sales 148

Sales Social Media Predictive Analytics Start-ups 148

Experience Investigators

FEBRUARY 18, 2025

Investigate these areas and create a plan to better address your customer expectations. Find where specific efforts around the customer experience will have the greatest impact for your organization. For example: Churn spike after sign-up?

Customer Experience 52

Customer Experience Non-Profits CX Education 52

Intercom

AUGUST 23, 2022

With increasing business costs and reduced headcount, companies are feeling the squeeze as they also grapple with rising consumer expectations. That’s why companies should look to support – and retain – the customers they have. Shifting focus to customer retention can actually be twice as powerful as customer acquisition.

Customer Retention 105

Customer Retention Customer Acquisition Touchpoint Education 105

VOZIQ

DECEMBER 22, 2020

The pandemic has changed customers as we knew them. Understanding customer expectations and retaining will be critical. As a customer focus leader, we know re-evaluating your customer retention strategy will play a decisive role in 2021. The Human Touch at the Center of Customer-Experience Excellence.

Customer Retention 64

Customer Retention Customer Acquisition Engineering Customer Loyalty 64

SurveySensum

AUGUST 26, 2020

Also, Forrester publishes a CX quality benchmark of large global brands called Forrester’s Customer Experience Index stating that the big companies of certain industries can earn hundreds of millions of dollars of annual increment of revenue on a one-point increase in Forrester’s Customer Experience Index (CX Index ). Isn’t it?

CX 98

CX E-commerce Net Promoter Score Customer Acquisition 98

Retently

AUGUST 20, 2024

Many startups put all of their attention on customer acquisition while spending less time than they could to create a great product. The end result is a product that attracts customers in the short term but ultimately fails to keep them. says, “product is the ultimate growth hack.”

Net Promoter Score 78

Net Promoter Score NPS Social Media Customer Acquisition 78

Return Customer

JULY 25, 2018

While customer acquisition may be at the top of your list, customer retention should be as well. Your company may produce the best or only product of its type on the market, but without good customer support, your business will have a hard time holding on to customers. Inability to Keep Pace with Incoming Inquires.

Social Media 67

Social Media Customer Acquisition Customer Expectations Customer Service 67

VOZIQ

JULY 9, 2021

In the last year and a half, customer expectations have changed at a faster rate. Considering the impact and aftereffects of the COVID-19 pandemic, we can expect that customer retention will be more critical and challenging in the days ahead, which will require you to re-evaluate your customer retention strategy.

Customer Retention 64

Customer Retention Customer Acquisition CX AI 64

Totango

MAY 14, 2019

While there is no formula that will tell you exactly what KPIs will be most useful for your enterprise and your customers, there are some metrics that are generally helpful in most situations. Here are some of the KPIs that customer success teams most commonly track: Customer Satisfaction. Or you can send out a survey.

Social Media 97

Social Media Customer Satisfaction Customer Acquisition Customer Expectations 97

ClearAction

NOVEMBER 11, 2022

It encourages balance of energy and investment in proactively retaining and acquiring customers. When you proactively retain customers, your non-customer-facing groups collaborate to prevent recurrence of prevalent issues that cause customer pain. Your resources are freed-up from value-rescuing to value-creating.

Customer Experience 71

Customer Experience Key Driver Analysis Customer Acquisition CX 71

Lightico

NOVEMBER 25, 2021

But while the financial community has upped investment in recent years to improve digital and mobile onboarding, are those investments delivering the onboarding experiences that speed up customer acquisition, or are they still playing catch up with the demands of their customers? Stats Show Banks’ Digital Onboarding is Broken.

Customer Acquisition 52

Customer Acquisition Start-ups Touchpoint Customer Expectations 52

VOZIQ

AUGUST 13, 2023

Gresham’s innovative strategies will guide you in creating personalized experiences that resonate with your customers’ deepest desires, fostering unbreakable bonds of loyalty. This book delves into the importance of customer satisfaction and loyalty in building a successful business.

Customer Acquisition 52

Customer Acquisition Customer Retention Finance Actionable Insights 52

Totango

MAY 15, 2019

This allows you to offer solutions before the customer even realizes they have a problem. The customer-centric model requires you to think of customers in terms of lifetime value rather than short-term transactions. As such, it’s critical that your enterprise provides customers with continued satisfaction and growth.

Customer Acquisition 92

Customer Acquisition Sales Voice of the Customer Start-ups 92

Zendesk

JANUARY 12, 2021

Whether you’re running a small business or a global corporation, providing good customer service can mean the difference between success and failure. And customer expectations are only continuing to rise. Meet your customers on the channels of their choice. Customers expect an effortless experience.

Customer Service 98

Customer Service AI Artificial Intelligence Customer Satisfaction 98

Beyond Philosophy

JUNE 11, 2021

Many times, Loss Aversion is responsible for your customer complaints. Customers who feel they didn’t get what they thought they should from your product or service might feel a loss that causes an adverse reaction. Customer expectations for your experience could drive complaints, too.

Healthcare 122

Healthcare Customer Acquisition Education Customer Expectations 122

TeamSupport

MAY 3, 2023

Ensuring that customers have a superior experience using a product or service is a top priority for most companies. Customers expect to have access to fast and easy customer support when and where they need it. Reduces cost of customer support.

Customer Satisfaction 98

Customer Satisfaction Customer Acquisition Education Start-ups 98

Intercom

FEBRUARY 3, 2022

You think about how much time, money, and effort is dedicated in most organizations to net new customer acquisition, and it is dramatically more than the time, money, and effort dedicated to customer retention, customer satisfaction, and customer engagement. How can you be faster than customers expect?

Real Estate 111

Real Estate CX Social Media Start-ups 111

Intercom, Inc.

JUNE 14, 2022

What are the benefits of customer relationship management? The best brands succeed by delighting their customers and creating tailored experiences that consistently exceed customers’ expectations. Basic: The basic stage is where storytelling begins.

Customer Relationship Management 118

Customer Relationship Management Customer Relationship CRM Social Media 118

Retently

NOVEMBER 17, 2023

Below, we’ve listed five ways marketing managers can use Net Promoter Score to more accurately track the results of their campaigns and monitor long-term customer acquisition performance. The goal may simply be to significantly improve customer satisfaction, quantified by an increase in NPS score.

Net Promoter Score 78

Net Promoter Score NPS Customer Satisfaction Customer Acquisition 78

Zendesk

NOVEMBER 1, 2021

Typically, different metrics are used to gauge the quality of customer experience and customer success. CX is evaluated using customer satisfaction score (CSAT), Net Promoter Score® (NPS), customer acquisition rate, and conversion rate. How customer success and CX impact the customer journey.

Customer Experience 98

Customer Experience Net Promoter Score Touchpoint CRM 98

Shep Hyken

OCTOBER 17, 2022

For Incredible Results: Surprise and Delight Your Most Devoted Customers by Laura Bassett. CMS Wire) Who comes back for average customer experience? Every interaction with a customer is a loyalty test. Customers expect in-store service whether their journeys start in search, include a chatbot or end with an agent conversation.

Customer Service 12

Customer Service Customer Acquisition NPS Customer Expectations 12

ClearAction

OCTOBER 16, 2019

Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.” Creating & keeping a customer (i.e. customer-centric management) is guided by customer lifetime value.

Customer Experience 59

Customer Experience Net Promoter Score Predictive Analytics Customer Acquisition 59

Zendesk

JANUARY 30, 2023

Most businesses understand that customer expectations have risen sharply over the past few years, and that when a company fails to meet those demands, the effects on the bottom line can be grievous. All of that can provide insights that will help you target what’s working and what’s not meeting customer expectations.

Sentiment Analysis 98

Sentiment Analysis Net Promoter Score Social Media Actionable Insights 98

Gainsight

APRIL 13, 2020

In today’s reality, regardless of how deep or feature-rich your product is, customers expect fast time to value & ease-of-use while having the flexibility to apply more advanced product capabilities over time. Customer Acquisition Cost = Sales + Marketing + Onboarding / # of New Customers.

Customer Acquisition 52

Customer Acquisition B2B Sales Customer Expectations 52

VOZIQ

JULY 9, 2021

In the last year and a half, customer expectations have changed at a faster rate. Considering the impact and aftereffects of the COVID-19 pandemic, we can expect that customer retention will be more critical and challenging in the days ahead, which will require you to re-evaluate your customer retention strategy.

Customer Retention 52

Customer Retention Customer Acquisition AI CX 52

VOZIQ

JULY 9, 2021

In the last year and a half, customer expectations have changed at a faster rate. Considering the impact and aftereffects of the COVID-19 pandemic, we can expect that customer retention will be more critical and challenging in the days ahead, which will require you to re-evaluate your customer retention strategy.

Customer Retention 52

Customer Retention Customer Acquisition CX AI 52

ClearAction

APRIL 13, 2023

The gap between what’s promised and what’s received, as seen by customers, is your brand integrity gap. CMOs set expectations for customer acquisition and CCOs assure expectations are delivered for customer retention. Minding the gap is the ultimate purpose of a CCO.

Customer Acquisition 62

Customer Acquisition Customer Retention CX Customer Loyalty 62

Totango

NOVEMBER 7, 2019

That’s why you should learn how to identify at-risk customers so you can prevent churn before it strikes. . How to Identify At Risk Customers. Identifying customers that might churn helps you forecast net revenue and create a plan for new customer acquisition.

Net Promoter Score 85

Net Promoter Score NPS Customer Acquisition Start-ups 85

Zendesk

OCTOBER 11, 2021

Customer lifetime value (CLTV) gives CX leaders a sense of how loyal a customer is to the brand and is a good proxy for brand loyalty. In a high-churn, high customer acquisition cost (CAC) sector like ecommerce, brand loyalty and high CLTV can be the difference between being a market leader or coming in a distant second.

Scorecard 98

Scorecard Net Promoter Score CX Customer Satisfaction 98

Retently

FEBRUARY 21, 2024

This open-ended response allows customers to provide information about discovery channels you may not have considered or are unaware of. The insights gathered from these responses can be invaluable, revealing unexploited avenues for customer acquisition or highlighting emerging trends in consumer behavior.

Social Media 78

Social Media Engineering Customer Acquisition Retail 78

Shep Hyken

MAY 30, 2022

(CustomerThink) Considering the cost of attracting new customers ­– one estimate is seven times more than keeping existing ones – many companies would do better to focus on retaining their engaged enrollees. Yet 44% of companies say they’re more keenly focused on customer acquisition and just 16% on retention.

Customer Service 12

Customer Service Customer Retention Manufacturing Business Growth 12