Beyond Philosophy

JUNE 23, 2015

We call this indiscriminate solicitation of prospective customers one variation of the “Casanova Complex” customer acquisition model, reflective of the 18th century Italian adventurer, perhaps best known for his many female “conquests.”

E-commerce 98

E-commerce Retail Customer Acquisition Government 98

Customer Experience Matrix

MAY 2, 2007

It’s important to distinguish measurements of customer acquisition efforts from measurements of other customer contacts. Tags: lifetime value customer experience management customer metrics. I think yesterday’s comments on lifetime value and product reporting need a bit of clarification.

Customer Acquisition 48

Customer Acquisition Customer Experience Management Sales Customer Service 48

ClearAction

OCTOBER 16, 2019

Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.” Creating & keeping a customer (i.e. customer-centric management) is guided by customer lifetime value.

Customer Experience 59

Customer Experience Net Promoter Score Predictive Analytics Customer Acquisition 59

ClearAction

AUGUST 22, 2020

Thriving in Customer Experience on a Tight Budget Lynn Hunsaker. Customer experience management on a tight budget can still achieve great progress. You can make a vital impact even when customers are experiencing difficulties and use of technologies must be scaled back.

Customer Experience 77

Customer Experience Non-Profits Gambling Innovation 77

CX Journey

DECEMBER 30, 2014

How ingrained is the customer and his perspective in your company''s DNA? 18 Reasons to Map Customer Journeys Have you started journey mapping yet? Or are you still wondering why it''s an important tool to have in your customer experience management toolbox? What is the secret to keeping those customers?

Customer Experience 66

Customer Experience Touchpoint Customer Journey Map Customer Acquisition 66

SurveySensum

DECEMBER 18, 2024

Increased Referrals : When customers are loyal and happy with your products or services, they are more likely to recommend your brand to friends, family, and colleagues, creating a powerful referral network that drives new customer acquisition. Theyre also more open to upselling and cross-selling opportunities.

Net Promoter Score 52

Net Promoter Score NPS Actionable Insights Non-Profits 52

ClearAction

SEPTEMBER 22, 2022

CX annuities is a phrase I coined to represent massive savings and impressive gains available through a different approach to management of customer, partner, and employee experience. Lost ROI on customer acquisition cost. Preventing churn : Customer Service + escalations + remedies + refunds + returns.

CX 62

CX Sports Non-Profits Touchpoint 62

Retently

AUGUST 9, 2018

Another way a Voice of the Customer program can help your customer acquisition efforts is by encouraging your satisfied clients to promote your brand to others – basically, we’re talking about word of mouth advertising. Why Is Customer Experience Management (CEM) So Important?

Voice of the Customer 88

Voice of the Customer Customer Feedback CEM Net Promoter Score 88

SurveySensum

DECEMBER 4, 2024

By constantly improving the NPS score, banks can ensure strong customer loyalty, leading to customer acquisition and increased revenue. SurveySensum is a top customer experience management platform. A low NPS could indicate reputational issues that need to be addressed.

NPS 52

NPS Net Promoter Score Close the Loop Customer Loyalty 52

Lumoa

SEPTEMBER 16, 2020

To summarize, through effective and polite customer service you could stand to decrease the customer churn rate of your company while also decreasing the amount you have to spend on bringing on new customer acquisitions. The end result is increased profits and an uptick in both brand awareness and loyalty.

Customer Service 78

Customer Service Customer Journey Map Artificial Intelligence Customer Acquisition 78

SurveySensum

MARCH 4, 2021

She is a CX entrepreneur that designs products, services, and solutions that helps businesses attract, satisfy, and retain customers while improving the customer experience management capabilities of teams. How is that objective achieved from the position of customer acquisition, satisfaction, and retention?

CX 52

CX VOE VOC Voice of the Customer 52

Qualtrics

APRIL 22, 2019

D&B’s VP of Customer Insights, Rachel Richter, spoke at the X4 Summit in Salt Lake City, and explained how the company was making data more usable for its sales teams. D&B’s insights team set out to do 3 things to support customer acquisition and retention: Create a customer feedback lifecycle.

Sales 34

Sales Customer Experience Predictive Analytics Customer Acquisition 34

Experience Investigators

SEPTEMBER 16, 2024

A few starters include: Cemantica : Cemantica is a scalable customer experience management platform created by CCXP professionals, which is a huge plus in our book! Boost Customer Acquisition Journey maps can identify channels you may be missing, or opportunities to refine how you approach each channel.

Customer Journey Map 59

Customer Journey Map CX Artificial Intelligence Start-ups 59

Qualtrics

MARCH 12, 2020

Linking X-data and O-data is fundamental to unlocking these insights because it not only shows how CX is either driving or detracting from your performance but ties this to business outcomes like customer acquisition, retention , and growth.

CX 32

CX Machine Learning Customer Acquisition AI 32

SugarCRM

JUNE 16, 2021

Branding mindfulness : It may seem small but branding consistency helps to solidify your customer perception during interactions. Brands that have a consistent image are perceived as more together by customers. Metrics matter : Customer experience management is mostly based on customer feedback.

Customer Service 26

Customer Service Customer Experience Predictive Analytics Customer Acquisition 26

SurveySensum

MAY 19, 2023

Maintaining a strong reputation is key to managing risk in the financial sector. By constantly improving the NPS score, banks can ensure strong customer loyalty, leading to customer acquisition and increased revenue. SurveySensum is a top customer experience management platform.

NPS 52

NPS Net Promoter Score Customer Loyalty Close the Loop 52