Remove Customer Acquisition Remove Customer Retention Remove Customer Service Remove Florida
article thumbnail

The Preoccupation With Pre-Customers

Beyond Philosophy

It’s extremely important for targeting the best customers that their array of value requirements are well understood and that the resources devoted to getting these customers be well-applied. Companies can achieve a higher, more attractive cost/benefit ratio for customer acquisition and advocacy efforts.

article thumbnail

CX expert Jay Baer on creating experiences that get your customers talking

Intercom

. “I love that we’re starting to spend more thinking time around, ‘Maybe we should spend more effort making sure that customers we’ve already earned are happy’” Liam: Let’s talk about customer engagement. It’s easier to test new customer acquisition strategies.