Remove Customer Acquisition Remove Customer Retention Remove Predictive Analytics
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Addressing e-commerce’s 5 biggest CX challenges with AI and personalization

Adrian Swinscoe

Over the past eight years, customer acquisition costs have soared 222%. [] The post Addressing e-commerces 5 biggest CX challenges with AI and personalization first appeared on Adrian Swinscoe. This is a guest post from Ken Tantsura, the Vice President of Innovations at Customertimes.

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Top Ecommerce Growth Strategy Tips to Skyrocket Your Sales

Retently

Predicting Trends and Driving Growth Once you’ve mastered the basics, advanced analytics can take your strategies to the next level. If tracking behavior is about understanding the present, predictive analytics is about planning for the future. Use buyer journey mapping to see where customers drop off.

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Applying Gartner’s Analytics Maturity Model To Assess Your Customer Retention Program

VOZIQ

Data fuels a customer retention program. Customer data collected from various touchpoints is key to deciphering customer behavior and implementing effective retention strategies by improving customer experience and engagement. times more likely to retain customers. Breakthrough stage:?What

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Applying Gartner’s Analytics Maturity Model To Assess Your Customer Retention Program

VOZIQ

Data fuels a customer retention program. Customer data collected from various touchpoints is key to deciphering customer behavior and implementing effective retention strategies by improving customer experience and engagement. times more likely to retain customers. Breakthrough stage:?What

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Customer Acquisition vs. Retention: The Perfect Balancing Act

1 to 1

To better understand this, we need to consider the fundamentals of customer acquisition vs. customer retention. What is customer acquisition? In short, it’s your ability to acquire new customers. What is customer retention? The art of perfect experiences.

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Acquisition Addiction’s Impact on Customer Experience ROI

ClearAction

Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.” Creating & keeping a customer (i.e. customer-centric management) is guided by customer lifetime value.

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Customer Experience + Marketing: Pro’s & Con’s

ClearAction

When CRM (sometimes equated with customer experience management ) came on the scene in the mid-90s, Service departments evolved from cost containment to revenue mandates, facilitating up-selling and cross-selling as customer retention tactics.