Gainsight

JUNE 9, 2022

Enter the flywheel, the lithium-ion battery of customer acquisition. In the flywheel model, acquisition and retention don’t compete, they work together. Retention makes the customer acquisition process more cost-effective, but it also accelerates acquisition by generating additional conversion opportunities. .

Customer Acquisition 52

Customer Acquisition Social Media Customer Retention Engineering 52

SurveySensum

FEBRUARY 24, 2025

Both Work With Unstructured Data : Both text and sentiment analysis deals with unstructured customer data and feedback, such as texts, emails, surveys, social media conversations, online reviews, etc. Common data sources for both include product reviews, social media posts, emails, call transcripts, and survey responses.

Sentiment Analysis 52

Sentiment Analysis Text Analytics Social Media Machine Learning 52

Retently

FEBRUARY 21, 2024

These options should reflect the broad spectrum of your marketing efforts, including social media, search engines, word of mouth, advertising campaigns, and any other channels relevant to your business. In terms of timing, align your survey with recent customer interactions to ensure accurate responses.

Social Media 78

Social Media Engineering Customer Acquisition Retail 78

Zendesk

FEBRUARY 17, 2022

Lead magnets provide insight into what makes your prospective buyers tick—your sales team can leverage that information to increase their chances of converting them into customers. This is why lead magnets are a critical component of any customer acquisition strategy. Make your lead magnet shareable across social networks.

Social Media 98

Social Media Engineering Customer Acquisition Start-ups 98

Zendesk

MAY 19, 2022

Customer acquisition cost (CAC). Customer acquisition cost (CAC) refers to the amount of money spent on the process of acquiring a customer. CAC includes marketing expenses, sales rep pay and commission, and work hours dedicated to wooing that customer. Social selling. Sales script. Soft sell.

Sales 98

Sales Non-Profits B2C CRM 98

Lumoa

FEBRUARY 28, 2023

Your customers are sharing their experiences online. They’ve been doing it for years, but with the continuing proliferation of social media platforms, their voices are only getting louder. No matter what industry you’re in, your customers are eager and encouraged to share their feedback: the good, the bad, and the ugly.

Customer Feedback 78

Customer Feedback Close the Loop Net Promoter Score Actionable Insights 78

Qualtrics

AUGUST 10, 2020

Every customer you attract costs money, and getting the balance right between how much you pay to attract a customer, and how much that customer is worth to your business is one of the most important ones to get right. In this guide, we look at CAC (Customer Acquisition Cost) and how you can calculate and optimize yours.

Customer Acquisition 26

Customer Acquisition Social Media Advertising/ Marketing Technology 26

ClearAction

MAY 29, 2016

Software-as-a-service (SaaS) and other subscription business models were instrumental in Marketing taking on a greater role for customer retention. Voice-of-the-customer programs (Net Promoter surveys, customer advisory boards, user groups, etc.) How Marketers Think of Customer Experience.

Customer Experience 67

Customer Experience Social Media Customer Experience Management Voice of the Customer 67

SurveySensum

SEPTEMBER 11, 2024

In this modern life, an average customer is being driven by a cognitive overload and to cope with and alleviate this burden, customers are now pushing the traditional brand interaction and are turning to AI engines to make routine decisions for them.

Predictive Analytics 52

Predictive Analytics AI Customer Experience Text Analytics 52

Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

Customer Retention 61

Customer Retention Customer Loyalty Social Media Education 61

Gainsight

JUNE 11, 2021

Utilize LinkedIn and use photo/video to polish your social media presence. Major Takeaways: Sales and Customer Success relationships can be filled with friction. Why Customer Value Management Solidifies Customer Retention and Ensures Upsell with Sterling Cottam, Senior Director of Customer Value Realization at DecisionLink.

Education 91

Education Start-ups AI Engineering 91

Comm100

FEBRUARY 10, 2022

So, if you’re eager to unlock the secrets of personalizing customer service , this article will help you strategize your own personalization framework and deliver memorable customer experiences. Why does personalized customer service matter? – It earns you loyal customers and boosts retention.

Customer Service 52

Customer Service Social Media Omnichannel Customer Acquisition 52

MattsenKumar

MAY 18, 2021

With limited users, the competition will become stiff, and the focus will surely shift from customer acquisition to customer retention. With a limited number of customers to acquire, it makes sense to spend on customer retention and clock a higher customer lifetime value. Poor Website Design.

E-commerce 52

E-commerce Net Promoter Score Engineering Social Media 52

Aquire

JANUARY 26, 2022

Customer acquisition cost (CAC). CAC tells you how much you spend to acquire each new customer, and can help build a picture of which marketing channels and tactics are the most cost-effective for bringing in business. Social media engagement rate. Social media post click rate.

Social Media 52

Social Media NPS Net Promoter Score Retail 52

SurveySensum

NOVEMBER 23, 2023

Now, let’s explore the eleven key drivers propelling the digitization of customer experience. In general, you should follow the latest research on what your customers want and run surveys of your own to figure out how to tailor CX to their preferences. Data confirms this as well.

Customer Experience 52

Customer Experience E-commerce CX AI 52

Hodusoft

SEPTEMBER 4, 2024

Our e-commerce call center software is specially engineered for e-commerce companies. It’s not surprising to note that when advertising costs go up, so does the cost of customer acquisition. Your business must adopt omnichannel communication to provide exceptional customer service.

E-commerce 52

E-commerce Sales Omnichannel Contact Center 52

SurveySensum

JULY 13, 2023

Ask them for their testimonials and reviews that can be used for marketing on websites and social handles to bring in more customers. Touchpoints Customer referrals, online reviews, and social media shares. Stage 1 – Awareness This is the initial stage where customers become aware of your brand or product.

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 13, 2023

Ask them for their testimonials and reviews that can be used for marketing on websites and social handles to bring in more customers. Touchpoints Customer referrals, online reviews, and social media shares. Stage 1 – Awareness This is the initial stage where customers become aware of your brand or product.

Retail 52

Retail Customer Experience Touchpoint Social Media 52

Qualtrics

OCTOBER 28, 2020

Use this simple plan to turn your siloed customer data and insights into valuable actions that help grow your business and brand equity. We all need to listen to our customers. Marketing, IT and Customer Experience (CX) teams may already do this by collecting customer data from social media , surveys , website and sales transactions.

Social Media 34

Social Media Close the Loop Sentiment Analysis Engineering 34

CX Journey

FEBRUARY 21, 2019

Armed with this knowledge, move forward and improve the rest of your conversion funnel on your site with a customer-based approach that turns visitors into fans of your brand. Your landing page headline turns up in search engines, appears on social media posts, and sums up the main topic.

CX 35

CX Start-ups Social Media Customer Acquisition 35

Hodusoft

JULY 24, 2024

But when it manages to retain customers for long and win their loyalty, it sets itself up for success. Here are some reasons why customer retention is extremely important for modern-day businesses: 1. So, it’s not surprising that 90 percent of customers expect consistent interactions across channels, as per the latest stats.

Customer Retention 52

Customer Retention Omnichannel Customer Loyalty CX 52

CX Journey

FEBRUARY 21, 2019

Armed with this knowledge, move forward and improve the rest of your conversion funnel on your site with a customer-based approach that turns visitors into fans of your brand. Your landing page headline turns up in search engines, appears on social media posts, and sums up the main topic.

CX 32

CX Start-ups Social Media Customer Acquisition 32

SugarCRM

NOVEMBER 19, 2019

Does your team juggle different marketing platforms to identify customer touchpoints and leverage each one of them? With social media, these are changing at a rapid pace. However, you can streamline all your interactions with the customers on social media via Sugar Market. Optimized for Search Engines.

Social Media 20

Social Media CRM Touchpoint Actionable Insights 20