Beat the Competition in 2018 (Higher growth, profitability, innovation)
C3Centricity
AUGUST 20, 2017
Faster growth, increased profitability, or more successful innovations? However, it is now well documented that it is easier to increase sales amongst your current customers than it is to go out and attract news customers to buy. In other words, it is twice as profitable to retain a customer than to acquire a new one.
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