Customer Acquisition, Machine Learning and Unstructured Data

Text Analytics vs Sentiment Analysis: Key Differences & Applications

SurveySensum

FEBRUARY 24, 2025

Machine Learning Models : Training algorithms on labeled datasets to predict sentiment based on language patterns. Both Work With Unstructured Data : Both text and sentiment analysis deals with unstructured customer data and feedback, such as texts, emails, surveys, social media conversations, online reviews, etc.

Sentiment Analysis

Sentiment Analysis Text Analytics Social Media Machine Learning

The Future of Customer Experience: Embracing AI, Predictive Analytics

SurveySensum

SEPTEMBER 11, 2024

We are so used to Netflix’s recommendations, the tailored playlist of Spotify, shopping recommendations of Amazon, etc, so much so that according to McKinsey 35% of Amazon and 75% of Netflix recommendations are provided by machine learning algorithms.

Predictive Analytics

Predictive Analytics AI Customer Experience Text Analytics

Tech Customer Success

Text Analytics vs Sentiment Analysis: Key Differences & Applications

The Future of Customer Experience: Embracing AI, Predictive Analytics

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