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How to Define and Execute a B2B Customer Experience Strategy

eglobalis

Implementing real-time support systems, such as live chats or customer portals, can drastically reduce the time required to resolve issues. Additionally, creating feedback loops where customers can voice concerns and suggestions allows companies to continuously improve their CX offerings.

B2B 382
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Insights Utilization Rate Drives Growth Through Customer-Centric Organizations

ClearAction

Insights Utilization Rate Drives Growth Through Customer-Centric Organizations Lynn Hunsaker Customer-centric organizations use experience insights as the basis for each work group’s thinking and actions. Centric means aligned : customers’ well-being is the center of every decision).

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12 Reasons to Invest More in Customer Experience

PeopleMetrics

Customers hold more decision power than ever in an era where information about any company’s products and services is just a mobile search away. Where does the Voice of the Customer (VoC) land in the priorities for your company’s overall strategy? The best CEM programs unify your entire enterprise around CX and the VoC.

CEM 122
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Amazing Business Radio: Amy Brown

Shep Hyken

Plus, Amy shares what The Eddy Effect is and what it means to customer experience. Quotes: “Customer-centric organizations believe that listening to and understanding what their customers want is vital to their ability to thrive as a business.” Why is voice of customer so important?

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Failing Your Customers Can Help You Serve Them Better

PeopleMetrics

So first recognize that part of your job as a customer experience professional is to leverage failure to do better in the future. The rich Voice-of-the-Customer (VoC) most customer-centric organizations gather is rife with stories of things not going as hoped or planned.

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How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators

Some of them have fancy, customer-focused titles like Chief Customer Officer or Vice President of Customer Experience. Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. The one thing they all have in common?

CX 94
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10 ways to improve your customer experience (CX)

Qualtrics

The best customer-centric organizations start at the top. CX and company leaders must model the importance of customer-centricity and let it trickle down to employees. Close the loop with customers. Implement Voice of the Customer programs. Offer recommendations based on past purchases.

CX 52