Remove Customer Expectations Remove CX Remove CX Transformation
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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Originally posted at [link] Introduction In the realm of business-to-business (B2B) interactions, customer experience (CX) is often approached through standardized frameworks and prescriptive methodologies, frequently rooted in models from major industry analysts like Gartner, Forrester, and others.

CX 459
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Building a Great CX Team

CX Accelerator

In this post, we want to delve into what those skills are and how we would prioritize each if we were building a CX team from the ground up. The 8 skills required by any CX team are: Strategy. Customer Insights/Measurement/Analytics. Customer Journey Mapping. Let’s take a look at each.

CX 307
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Digital CX Transformation in 2022

Execs In The Know

Assessing your strengths and weaknesses in each of these pillars can help you understand what aspects of your business could be better optimized and modernized to align with customer expectations in 2022 and beyond. Why is customer experience (CX) a critical piece of digital transformation?

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The State of the CX Professional in 2022

Futurelab

The COVID-19 pandemic has amplified existing customer expectations and created new and unexpected ones. Their findings are presented in The 2022 State of CX Report. This article features the key findings from the report that I find the most significant to thrive in this new era of customer experience. Be wary of it.

CX 130
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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX CX transformation is no longer a nice-to-have, it's a necessity” – concludes Forrester , one of the most influential research and advisory firms in the world. How to overcome those challenges?

CX 133
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How is CX Transforming the Role of Chief Marketing Officer?

Astute

With CX now a key differentiator between brands, what role do Chief Marketing Officers play in helping their brand meet or exceed ever-growing customer expectations? The post How is CX Transforming the Role of Chief Marketing Officer? appeared first on Astute.

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How to Justify a CX Program to Your CEO

Lumoa

While the potential revenue losses are enough to get any CEO’s attention, many companies still aren’t making CX a priority. A study by Acquia found that while 82% of marketers feel that they deliver a positive customer experience, only 10% of customers agree with that sentiment. Explore options. Present your case.

CX 97