Customer Expectations, Innovation and Mississippi

Delivering Unique, Attractive (Even Branded) Customer Experience Lagniappe: Any Company Can Do This

Beyond Philosophy

JUNE 7, 2016

The idea of providing customers with a little extra value has been known for over a century. Maybe Merriam-Webster thinks that lagniappe has caught on, but customers would be hard-pressed to find it consistently in experiences they receive from most b2b and b2c organizations. It is Spanish, so they said.” It is time for value-unique.

Customer Experience

Customer Experience B2C Touchpoint B2B

The 20 Stakeholder Experience Emotions: Which Are Most Positive and Value-Enhancing, and Which Are Most Negative and Value-Destroying?

Beyond Philosophy

NOVEMBER 28, 2017

The idea of providing customers with a little extra value has been known for over a century. “We We picked up one excellent word”, wrote Mark Twain in Life on the Mississippi (1883), “a word worth traveling to New Orleans to get; a nice limber, expressive, handy word -‘lagniappe’…. It is Spanish, so they said.”

E-commerce

E-commerce B2C Artificial Intelligence B2B

Tech Customer Success

Delivering Unique, Attractive (Even Branded) Customer Experience Lagniappe: Any Company Can Do This

The 20 Stakeholder Experience Emotions: Which Are Most Positive and Value-Enhancing, and Which Are Most Negative and Value-Destroying?

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