ClearAction

AUGUST 2, 2016

Using B2B VoC to Transform Customer Experience Lynn Hunsaker. Customer experience transformation is the top priority of business-to-business (B2B) companies that track customer survey data. That’s according to a series of global B2B customer experience studies that I led. Why is there a gap?

VOC 54

VOC B2B Customer Experience Close the Loop 54

Confirmit

SEPTEMBER 24, 2018

Customer experience management combines all the processes an organization has in place to monitor and improve customer interactions, regardless of the channel or medium customers use to get in touch. What Are the Benefits of Customer Experience Management? How Can Confirmit Help You?

Customer Experience Management 45

Customer Experience Management Customer Experience VOC CEM 45

Experience Investigators

JULY 20, 2021

Typically, this means collecting customer feedback. Eventually, the organization gets to a point where they are applying CX best practices and doing what needs to be done for actual Customer Experience Management. Related: Customer Experience Management Defined: How is it Different than CX?

CX 131

CX Close the Loop Social Media Voice of the Customer 131

SurveySensum

JANUARY 20, 2021

How should you kick off a VOC program? They are skilled in acquiring customers but they struggle a lot in retaining those customers. they aren’t listening to the customer feedback! For a growth-stage company, these were the ‘whys’ to start a VOC program. How VOC can help you find your niche?

VOC 52

VOC Sentiment Analysis Social Media B2C 52

SurveySensum

DECEMBER 30, 2024

SurveySensum SurveySensum is an AI-powered customer experience management platform designed to help businesses capture, analyze, and act on customer feedback in real-time. From Insights to Action: Unlock the Power of Customer Feedback to Drive CX with SurveySensum!

Sentiment Analysis 52

Sentiment Analysis Machine Learning NPS B2B 52

PeopleMetrics

APRIL 12, 2017

There was a time that businesses relied on anonymous, aggregated customer feedback as the sole input for their customer strategies. It has driven innovation in banking, and it has tranformed how businesses can ask for, and act on, customer feedback. Technology has created a new age. 42 points worth!).

Customer Experience 87

Customer Experience VOC Voice of the Customer Customer Feedback 87

Confirmit

SEPTEMBER 24, 2018

Customer experience management combines all the processes an organization has in place to monitor and improve customer interactions, regardless of the channel or medium customers use to get in touch. What Are the Benefits of Customer Experience Management? How Can Confirmit Help You?

Customer Experience Management 40

Customer Experience Management Customer Experience VOC CEM 40

CX Journey

MARCH 17, 2015

Jeanne talked about the role of the Chief Customer Officer, while I ran through my Six Steps to Turn VoC into Action. One of the questions posed by Bob during the webinar was: “ How can managers avoid the metric becoming a goal rather than an indicator? customer experience metrics voc voice of customer'

VOC 85

VOC Gaming Start-ups Actionable Insights 85

PeopleMetrics

APRIL 15, 2015

Why You Should Ask This Question: If you have survey design and Voice of Customer (VOC) expertise in house, this factor may seem unimportant to the overall success of your customer experience improvement program. A deep understanding of customer measurement (e.g., And, well, you’d be mistaken.

Voice of the Customer 81

Voice of the Customer Net Promoter Score Text Analytics VOC 81

PeopleMetrics

DECEMBER 5, 2017

Your customer experience management (CEM) system is up and running. You are actively listening to your customers and have an impressive 20% survey response rate. All signs point to a successful Voice of Customer (VoC) program. Do your customers know that you’re actually listening to them?

Close the Loop 117

Close the Loop Net Promoter Score Hospitality Hospitality 117

ClearAction

SEPTEMBER 28, 2015

Here are 5 words representing successful customer experience management (CXM) in the future: 1) Context. 1) Customer Experience Excellence as a Context. Every job exists thanks to customer funding. customer listening posts). If it’s Called Customer Experience, Why is it All About the Company?

CXM 105

CXM Customer Experience VOC Government 105

PeopleMetrics

DECEMBER 12, 2017

“Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. While it may be true that at their core, both systems revolve around the key interactions a customer has with your brand, CRMs and CEMs serve distinctly different purposes and operate from two contrasting angles.

CEM 84

CEM CRM Customer Relationship Management VOC 84

Lumoa

MAY 11, 2020

The term “ voice of the customer ” was first coined back in 1993 in an MIT Marketing Science paper written by Abbie Griffin and John R. The two defined VoC as a research strategy meant to help business owners and their employees understand what their customers think of their company, their products, and/or their services.

Voice of the Customer 78

Voice of the Customer VOC Net Promoter Score Start-ups 78

ClearAction

FEBRUARY 27, 2017

Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. So why is it that two-thirds of VoC programs aren’t making a difference? What’s broken?

VOC 71

VOC CXM Customer Experience Maturity Model Start-ups 71

ClearAction

APRIL 3, 2015

Traditional HR roles – hiring, development, recognition — can be of greater value to the company when they are managed within the context of the company’s CX goals. You must have alignment between your actual candidate experience and your desired customer experience. —@tcrawford. —@clearaction.

Customer Experience 121

Customer Experience VOE Government Scorecard 121

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. Long-term actions are based on the analytics results of the customer feedback. ACT ON CUSTOMER FEEDBACK!

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107

ClearAction

JANUARY 16, 2016

Listening Overload: Over time, voice-of-the-customer (VoC) managers find themselves measuring more listening posts (surveys for various types of interactions the customer has with the company) and wondering how to get more people in the company engaged in caring about and acting on the customer feedback insights.

Voice of the Customer 54

Voice of the Customer VOC Customer Experience Management Customer Feedback 54

PeopleMetrics

FEBRUARY 25, 2022

This complete introduction to CX will review everything you need to hit the ground running: Customer Experience FAQ. Benefits of Customer Experience. CX Management and High-Impact Customers. The Customer Experience Management Process. How to Improve Your Customer Experience.

CX 71

CX Net Promoter Score Customer Experience Touchpoint 71

ClearAction

AUGUST 16, 2016

There’s really no way to separate customers, as our ultimate funders, from any other business strategy. This acknowledgement may shine a new light on what we really should be doing in customer experience management (CXM). Robust processes and tools are necessary for strategic action on VoC data.

CXM 67

CXM Customer Experience VOC Sports 67

Experience Investigators

AUGUST 3, 2021

Customer experience management can feel like a lot. Some CX leaders try to take on every part of the customer journey. They are designing customer feedback surveys and strategizing around the onboarding communications. They are reacting to the feedback and reporting on the results.

Customer Experience 138

Customer Experience Construction Social Media Social Listening 138

SurveySensum

DECEMBER 24, 2024

SurveyMonkey is a widely-used customer feedback tool that offers drag-and-drop functionality to design surveys and analyze data for actionable insights. However, it falls short in key areas like advanced capabilities and customization, which might limit your CX operations. So, what exactly are these limitations?

Sentiment Analysis 52

Sentiment Analysis NPS AI Start-ups 52

Lumoa

JUNE 30, 2022

Representing the voice of the customer. Voice of the Customer (or VoC) is a methodology used to understand how your customers feel about and experience your business. You can use every piece of feedback and interaction you have with a customer to build this understanding.

Customer Experience 103

Customer Experience VOC Voice of the Customer CX 103

Lumoa

APRIL 24, 2018

You want to see a complete view of your customers, what's going on, trends, etc. to be able to identify actionable insights on which you can take action to improve the customer experience." Janne Ohtonen Director of Customer Experience Management at Openet. linkedin twitter Why ? linkedin Why? linkedin Why?

NPS 126

NPS CX Net Promoter Score Close the Loop 126

ClearAction

FEBRUARY 27, 2017

Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. So why is it that two-thirds of VoC programs aren’t making a difference? What’s broken?

VOC 54

VOC CXM Customer Experience Maturity Model Start-ups 54

ClearAction

DECEMBER 31, 2017

What is Customer Experience Improvement? That’s really the goal of customer experience management, whereas recommendations, high survey scores, repeat purchases, and so forth are all means to this end. It’s all about longer, more profitable relationships between your company and your customers.

Customer Experience 54

Customer Experience VOC Non-Profits Customer Experience Management 54

ClearAction

DECEMBER 28, 2016

How to Drive Voice of Customer Insights Company-wide: 3 Steps Lynn Hunsaker. Who needs to hear customer feedback? Just your customer-facing staff? Only a few managers of the biggest problem areas? 1 It’s rare because we underestimate employees’ interest in customer sentiment.

Customer Feedback 59

Customer Feedback VOC Voice of the Customer Customer Experience 59

Zendesk

DECEMBER 6, 2021

There are many ways positive customer experiences drive revenue, growth, and loyalty. How to become a customer-first organization. Being customer first means investing in and executing a strong customer experience management strategy. Know who you are to your customer.

Close the Loop 98

Close the Loop VOC Start-ups Retail 98

SurveySensum

JANUARY 9, 2024

These scores provide a quantitative measure of how well a company is meeting customer expectations and, consequently, how successful their customer service interactions are. However, tying agent performance to CSAT may backfire, leading to inflated scores and compromised customer feedback.

VOC 52

VOC Scorecard Construction Customer Satisfaction 52

CX Journey

JUNE 22, 2017

They become the backbone of your customer experience management efforts. Why do you need a customer journey map? Journey maps provide clarity for the entire organization, helping to provide that clear line of sight to customers and ensuring that each employee understands how he impacts the customer experience.

Customer Journey Map 69

Customer Journey Map Voice of the Customer VOC Social Media 69

ClearAction

MARCH 20, 2020

Customer-centric voice-of-the-customer respects customers’ inputs by emphasizing cross-functional collaboration in tackling the root causes behind chronic thorny issues. VoC ROI is highest when you’re using it to guide prevention of issue recurrence for all customers. Cash in the Attic. ” Wow!

Voice of the Customer 62

Voice of the Customer VOC Contact Center Technology 62

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. Long-term actions are based on the analytics results of the customer feedback. ACT ON CUSTOMER FEEDBACK!

Net Promoter Score 60

Net Promoter Score Customer Experience CEM B2C 60

SurveySensum

JULY 14, 2020

He has 25 years of experience on the leading edge of digital transformation, social, and marketing strategy and has previously worked at American Express, Prudential Financial, USAA, and Forrester Research in senior roles. Chad Horenfeldt – Director of Customer Success at Kustomer. LinkedIn : [link] /. Website : [link].

Customer Experience 132

Customer Experience CX E-commerce Social Media 132

ClearAction

APRIL 18, 2020

Customers’ share of budget reductions and churn require costly incentives , loyalty programs, and customer success investments to maintain market share. Accordingly, mature customer experience management can reduce business risk. This is the source of customer experience annuities.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Close the Loop 62

Confirmit

APRIL 15, 2019

In this webinar, Phil Durand, Director, Customer Experience Management, Confirmit will help you to look at your CX program like a great house. How to think differently about customer feedback, focusing on connecting data not constantly collecting more. VoC Specialist, Confirmit. Our Presenter: Phil Durand.

CX 40

CX VOC Finance Voice of the Customer 40

ClearAction

SEPTEMBER 27, 2018

The silver bullet of customer experience financial rewards is preventing recurrence of pervasive issues brought to your attention by customer feedback. Establish Adoption & Accountability : Do you facilitate adoption and accountability for tackling chronic customer issues? Innovation — Creating Mutual Value.

Business Growth 74

Business Growth Non-Profits Sports Innovation 74

Lumoa

JANUARY 19, 2023

Understanding customers is a key step to success, and organizations do it best when they have a customer experience department in place. This department is tasked with analyzing customer feedback and data and disseminating its findings to improve the organization’s processes, products, and services.

Net Promoter Score 88

Net Promoter Score Customer Experience NPS Start-ups 88

SurveySensum

APRIL 5, 2022

SurveyMonkey is still a generic software that doesn’t do any better to enhance the customer feedback management process. So, if you are looking to improve CX by focusing on it in detail, then you may want to look for an end-to-end customer experience management tool and hence, the need for Surveymonkey alternatives.

NPS 52

NPS Sentiment Analysis Start-ups Customer Feedback 52