Customer Experience Management, Customer Loyalty and Gambling

Watch A Great Emotional Ad That Is Critically Acclaimed

Beyond Philosophy

NOVEMBER 19, 2014

Sainsbury’s Christmas ad is an excellent example of using emotions to create a connection and brand promise with Customers, an essential first step to an excellent Customer Experience. May it also create a Customer Experience that fosters Customer Loyalty and Retention, the hallmarks of a successful marketing campaign.

Net Promoter Score

Net Promoter Score Social Media Gambling Customer Loyalty

Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

NOVEMBER 11, 2014

Procter & Gamble learned the lesson that getting the habit wrong could mean the difference between fail and success of a product launch. When launching Febreeze initially they targeted people with odour problems at their homes.

Net Promoter Score

Net Promoter Score CEM Gambling Social Media

Tech Customer Success

Watch A Great Emotional Ad That Is Critically Acclaimed

Do You Harness the Power of Habit in Your Marketing Yet?

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