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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

The APAC region, known for its rapid technological advancements and tech adoption as its diverse markets, presents unique opportunities and challenges in the realm of customer experience. By understanding and leveraging MarTech, businesses in this region can achieve unparalleled customer satisfaction, expansion and loyalty.

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What is customer experience (CX)?

Intercom

Obviously, the more positive these customer experiences are, the more likely you are to capture customers’ hearts and minds. Ideally, this results in loyal customers, increased customer satisfaction, referrals, and reduced customer churn. Why should customer experience be considered important?

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5 Top Customer Service Articles of the Week 11-28-2022

Shep Hyken

(Harvard Business Review) Customer expectation in the United States has held steady for the last decade, while customer satisfaction has deteriorated. To reverse this trend, many companies are now strategically leveraging all parts of their organizations to offer customer-centric approaches to increase customer satisfaction.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

With over 20 years’ of extensive work experience across the Big 4 Assurance & Consulting Companies, plus Two Major Telecom companies in Indonesia, Rudy Dalimunthe is currently working with Indonesia’s #1 E-Commerce company, Tokopedia. Lynn Hunsaker – CXPA Board, Customer Experience Leader, Trainer, Author .