Customer Experience Management Gambling Net Promoter Score 
Beyond Philosophy
NOVEMBER 11, 2014
Procter & Gamble learned the lesson that getting the habit wrong could mean the difference between fail and success of a product launch. When launching Febreeze initially they targeted people with odour problems at their homes.
Beyond Philosophy
NOVEMBER 19, 2014
If you enjoyed this post, you might be interested in the following blogs: Emotionally Engagement and Brand Loyalty: Procter and Gamble Gets it, Do You? Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s first organizations devoted to customer experience.
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